Why Is Ningbo's Spinning And Weaving Industry Long Lasting "New"?
Recently, the list of the top 500 Chinese private enterprises announced in 2014, the Ningbo YOUNGOR group topped the list, ranking thirtieth.
As the birthplace of modern garment industry in China, the textile and garment industry has always been the most distinctive traditional competitive industry in Ningbo.
According to statistics, there are more than 16000 garment enterprises in Ningbo, and 934 of the above scale enterprises whose main business income exceeds 20 million yuan. They produce 1 billion 300 million kinds of garments each year, accounting for 10% of the total clothing in China.
At present, Ningbo textile and garment industry has two characteristics: first, the business mode is more beautiful.
Ningbo textile and garment enterprises focus on brand operation, that is, "create" brand in China, and "brand" in foreign countries.
At present, there are 20 famous Chinese brands and 25 well-known trademarks in China.
In addition, we should strengthen the creative design, inject beautiful fashion elements into the products, and promote the pformation of traditional manufacturing industry to the fashion industry.
The two is the higher quality of operation.
Ningbo textile and garment enterprises have achieved profitability in the whole industry, and the growth rate of profits and taxes is much higher than that of industry.
Total output value
And the growth rate of sales value.
At the same time, the number of workers in Ningbo's textile and garment industry has dropped from 400 thousand in the "11th Five-Year" period to the current 234 thousand, and the total labour productivity has increased significantly.
One is
policy
Awesome.
In recent years, the Ningbo municipal Party committee and the municipal government have promulgated a series of policies to convey the determination to vigorously develop the textile and garment industry.
Ningbo clearly put forward that the structure and optimization of textile and garment industry should be promoted and upgraded so as to accelerate the core competitiveness of Ningbo's garment industry.
Two, it is the strength of the market.
Ningbo adheres to the two international and domestic markets, and promotes two kinds of marketing, namely online e-commerce sales and offline store sales, to maximize the market for textile and garment industry.
At present, the whole industry has gradually stepped out of the impact of the international financial crisis.
Three.
Exhibition
Help.
Ningbo holds an international clothing festival and costumes Expo every year, and has held 18 consecutive sessions.
The eighteenth Ningbo international costume festival, which was closed in October 26th, attracted more than 10 thousand professional businessmen from more than 30 countries and regions and more than 100 important trade groups to negotiate and purchase. The number of visitors reached 60 thousand times.
Convention and exhibition will continue to promote the high level development of Ningbo's textile and garment industry.
Four, enterprises are struggling.
Ningbo entrepreneurs are full of confidence and enthusiasm in the textile and garment industry.
As Li Rucheng, chairman of YOUNGOR group, said, textile and clothing will always be a vibrant sunrise industry.
Ningbo entrepreneurs are committed to the textile and garment industry. They are striving to make the old textile and garment industry flourish.
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