Italy's Three Medium-Sized Luxury Fashion Group Performed Well Last Quarter.
This year's luxury industry suffers from adverse winds, unfavorable fluctuations in exchange rates, and various social, political and economic negative factors. However, Italy's three medium-sized luxury goods and fashion groups, Brunello Cucinelli, Moncler and Aeffe, are in the first nine months of this year. Harvest Good performance.
Among them, Aeffe owns Alberta Ferretti, Moschino, Philosophy and Pollini brands, and authorizes the production and operation of other fashion brands. The decline in sales was mainly caused by the termination of Jean Paul Gaultier and Cacharel's two brand licensing agreements, and the negative impact of Japan's distribution network adjustment. The two negative factors were eliminated, and its sales increased by 7% in real terms at the fixed exchange rate.
In the last quarter, the performance of the three Italian company around the world is as follows:
Sales of Brunello Cucinelli in the Greater China market were 15 million 300 thousand euros, up 35.5% compared to the same period last year, and sales in North America were 91 million 100 thousand euros, up 16% over the same period last year. Italy Market sales increased by 91 million 900 thousand euros, an increase of 11.6% over the same period last year. Italy's worst domestic sales were 58 million 800 thousand euros, up only 1.3%.
Moncler sales in Asia and other regions increased by 127 million 700 thousand euros, an increase of 28% over the same period last year. Sales of EMEA (Europe, Middle East and Africa) region were 163 million 700 thousand euros, up 15% over the same period last year; sales in the US region were 54 million euros, up 32% over the same period last year; the mainland was also the most depressed in Italy, and sales fell by 1% over the same period last year.
Aeffe sales in Europe (except Italy and Russia) increased by 43 million euros, up 9.2% compared to the same period last year; Russia's sales volume was 13 million 600 thousand euros, down 11.4% compared with the same period last year; the US sales volume was 11 million 300 thousand euros, up 0.6% over the same period last year; Japan's sales volume was 5 million euro, down by 67.3% last year; Italy local sales 87 million 600 thousand Euro An increase of 5.6% over the same period, and sales of 3240 euros in other parts of the world, up 11.3percent from the same period last year, mainly driven by the growth of 28% in the Greater China region.
Cucinelli stressed that the market demand for "exclusive luxury" is increasing. Consumers not only care more about quality, but also pay more attention to the factors of sustainable development. At present, Cucinelli has 70 stores, and has opened 4 new stores in the past 12 months, and 8 stores have completed the modification. It has been confirmed that there will be 9 new outlets in 2015.
CEO Ruffini of Moncler said Moncler's "tradition, uniqueness, quality and innovation" is a magic weapon for its long-term growth. At present, the company is still investing in the expansion of the retail network, as of the end of September, the company's single brand stores reached 163.
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