"Quality Era" In The Eyes Of Experts From The Federation Of Textile Industry
Here world Clothing and shoes The Xiaobian of the network introduces the experts from China Textile Industry Federation to interpret the "quality era".
Thousands of standard control clothing quality
A few days ago, the 2014 national textile and apparel standards and quality management conference was held in Shishi. The representatives of relevant industry associations, experts and scholars from domestic and foreign scientific research institutions, representatives of large and medium-sized enterprises in China and representatives of quality management experts attended the meeting. The quality of clothing was explored, and the popularization and application of national standards and industrial standards were explored. It provided new impetus for improving the quality management level and efficiency of Min Pai clothing and promoting the transformation and upgrading of Quanzhou's textile and garment industry. Experts said that the current competition in clothing brand has entered the "quality era". At present, there are thousands of standards to control the quality of clothing.
Garment quality sampling increased
In August this year, the AQSIQ released the relevant data of product quality and imported clothing quality in the first half of 2014. It showed that 12305 cases of imported garments were unqualified, with an amount of US $47 million 667 thousand and 500, of which 396 cases were unqualified for quality and safety. Fast fashion brands such as FOREVER21, ZARA, H&M and MANGO failed to qualifying for 107 cases, accounting for 27.02% of all unqualified products. Quanzhou, as a major city of garment industry, has also been on the list many times recently.
Insiders said that in the past two months, Inner Mongolia has sampled 7 cities, such as Hohhot and Baotou. Market 、專業(yè)市場上的兒童服裝,在抽檢的80個批次的樣品中,有46個樣品不合格,批次抽檢合格率僅為42.5%,其中涉及兩家泉州企業(yè);安徽省工商局對淮南、蚌埠、六安、合肥市等市場上銷售的服裝進(jìn)行了省級質(zhì)量檢測,曝光25批次不合格產(chǎn)品,其中涉及一家晉江企業(yè);江蘇對亞馬遜、京東、凡客、當(dāng)當(dāng)?shù)染W(wǎng)站的裙子、襯衫、T恤等進(jìn)行抽檢,不合格率高得嚇人,其中京東抽檢的襯衫不合格率竟然為100%,涉及一家泉州企業(yè);廣西抽驗?zāi)蠈帯⒘荨⒐鹆帧⑽嘀菔袌錾箱N售的兒童服裝31個批次,結(jié)果顯示,合格率僅為29.03%,不合格的涉及一家石獅企業(yè);山西對太原市市場上經(jīng)銷的由省外企業(yè)生產(chǎn)的50個批次的單夾服裝質(zhì)量進(jìn)行了監(jiān)督抽查,不合格4個批次,涉及一家晉江企業(yè)。
Yang Zhimin, director of Shenzhen textile and textile inspection institute, said that the sampling quality of clothing products is becoming more and more frequent all over the country. Especially with the rise of the electricity supplier, as long as the product description is too vague, it may encounter the report of "professional dummy" and cause losses to the enterprise. "Internet era, brand clothing should pay more and more attention to quality and safety, and use more normative standards to control quality." He believes that quality is the most basic condition for the survival and development of enterprises. Now many enterprises have their own clothing testing centers, which shows that enterprises have a deep understanding of the importance of clothing safety. But controlling quality is a difficult problem, especially controlling quality from the perspective of industrial chain is not easy.
Fiber content is the most serious problem.
Yang Jinchun, Secretary General of China clothing association, said that the main quality problems in China's clothing industry are physical quality, supply chain, technical standards, quality supervision and so on. "From all the results of spot checks, the quality of clothing products is very concentrated, mainly due to fiber content, color fastness, usage instructions, pH value and formaldehyde and other indicators do not meet the standard requirements." He said that fiber content was the most serious problem, which accounted for more than half of the problem.
Because all kinds of clothing products have their own characteristics, their problems are different. "The color fastness of casual clothes, the fuzzing and pilling of woolen cashmere clothing, the fiber content of underwear, the pH value of children and infant clothing and the down quality of down garments are relatively obvious." Yang Jinchun said that since 2000, the supervision and inspection of the quality of clothing in China has been stricter than the year and year. If the quality control is not strengthened, it will seriously affect the development of the industry.
Experts attending the meeting said that the problems existing in China's textile and garment industry are: weak sense of quality and safety, low skill of workers, backward production level of workshop type enterprises, low location of overall industry grade, pursuit of immediate interests of enterprises, lack of long-term brand awareness and so on. "Quality is the foundation of transformation and upgrading of traditional industries, as well as the key to enhance the core competitiveness of enterprises." People in the industry say that only by guiding enterprises to strengthen quality management can we promote the transformation of the development mode of textile industry and transform it from quantity expansion to qualitative upgrading, from scale competition to quality competition.
Strict self-discipline and image maintenance
Zhang Li, vice president of China Federation of textile industry, believes that nowadays brands have entered the "quality era". "Quality is the foundation of brand, and brand is the highest quality." She said, especially now, "no reason to return" is becoming a trend. Enterprises should strictly control the quality. "If consumers want to be satisfied with quality and fashion, they will be willing to pay for the brand."
Yang Jinchun said clothing products are in place. Spin At the end of the industrial chain, the problems of surface accessories will be transferred to clothing products, which will directly affect the quality of clothing products and the credibility of garment enterprises. "The whole supply chain and processing chain involve a wide range. It is not easy to control quality. Enterprises must first be familiar with the industry standards, followed by strict self-discipline. He believes that the continuous improvement of the clothing standard system has played a huge positive role and plays an important role in promoting structural adjustment and industrial upgrading, spanning foreign technical barriers, regulating the market and safeguarding the interests of consumers. During the "11th Five-Year" period, the textile industry formulated 757 revised standards, including 346 national standards and 411 industry standards. Up to now, there are more than 1400 existing standards.
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