Gap Cap Pu Brand Will Officially Enter The Electricity Supplier Zalando Next Year.

The largest clothing retailer Gap Inc. (NYSE:GPS) group and Europe's largest fashion business Zalando SE (ZAL.DE) jointly released the pan European cooperation plan yesterday: the Gap Inc. brand of Gap Inc. (NYSE:GPS) group will officially enter the online trading platform of Zalando Zalando (XI) in the summer of 2015 to open a brand special shop, and will push men, women's wear, children's wear and baby clothes to 15 European countries, including the German market which has quit ten years.

Stefan Laban, senior vice president of Gap Inc. (NYSE:GPS), said in a statement that this is the first time that the group has stepped into multi brand retailing business in Europe.

At present, the brands on Zalando SE (ZAL.DE) platform include Ralph Lauren Corp. (NYSE:RL), Tommy Hilfiger, Hugo Boss AG (E), E & amp; C, and the new joined in September this year.

Stefan Laban revealed that the group's cheap brand Old Navy Old Navy might also follow the steps of Gap Cape to land Zalando SE (ZAL.DE).

News stimulated Zalando SE (ZAL.DE) shares rose by 3.9% on Monday.

In 1987, the brand was officially launched in Europe. The brand currently has 190 direct outlets and 33 franchised stores.

Zalando SE (ZAL.DE) brand store will be

The European online businesses that have touched 24 countries complement each other.

Zalando SE (ZAL.DE) co founder David Schneider pointed out that many European consumers could not buy Gap products, and Zalando SE (ZAL.DE) would provide the brand with local language and currency.

A huge platform for returns and other advantages.

Gap Inc. (NYSE:GPS) is hoping to use international spending power to drive growth and reduce its dependence on the continued sluggish retail market in the US.

Among the three major brands of the group, Gap, Old, Navy Navy and Banana Republic Banana Republic, Gap is the most vulnerable in the United States.

In the past three quarters, the sales of Gap cap Pu brand in the same store had dropped by 5%, while the Old Navy Old Navy only recorded 1% growth, while the Banana Republic Banana Republic was flat, but it has stagnated for 7 consecutive quarters.

Last week, the group announced plans to replace the two global brands of Gap and Banana Republic.

In addition to the European market, Gap Inc. (NYSE:GPS) also accelerates expansion in emerging markets such as China and India.

In mid October, Gap Inc. (NYSE:GPS) announced that its total number of stores in the Greater China region will reach 100 in less than four years, and the future group will continue to expand to the South and north of China.

Gap Inc. (NYSE:GPS)'s main competitor, Hennes & Mauritz AB (HMb.ST) under the banner of H&M next year will also expand its European e-commerce layout, including Belgium, Bulgaria, Czech, Hungary, Poland, Portugal, Romania, Slovakia and other 8 e-commerce sites will be online.

So far, H&M's e-commerce has covered only 13 countries, including China, which launched e-commerce in September.

Hennes & Mauritz AB (HMb.ST) CEO Karl-Johan Persson said H&M will focus on the brand's own channels for the time being, and will follow the possibility of landing Zara and Gap in Tmall group's Alibaba platform.