Technological Change Adds Momentum To International Cooperation In Textile Industry
It is understood that in recent years, the pace of technological innovation in the global textile industry has never stopped. With the development of chemical industry, machinery, electronics, modern materials, life sciences and other related industries, advanced technologies in the field of new fiber materials, high-tech textiles and high-end equipment continue to emerge, greatly enriching the development resources of the global textile industry.
"Because of the different division of labor, in order to speed up the spanformation of technological innovation into market value, international cooperation in technology development and spanfer of achievements has been carried out among various countries. On the one hand, it promotes the development of technology originating countries in the international market. On the other hand, it also promotes the upgrading of the whole industry with the technology spillover effect." Wang Tiankai said that China's textile industry has always been the scientific and technological progress as the primary focus of spanformation and upgrading.
In the future, the textile industry will focus on forward-looking basic research, technological innovation system construction and innovative personnel training, further enhance the capability of independent innovation, and make more positive progress in the application and development of common technologies and key technologies.
In recent years, Global textile industry The division of labor system has undergone important adjustments. Emerging economies are rising rapidly, relying on factors such as Southeast Asia and South Asia. cost And resource advantages, accelerate the undertaking of industrial spanfer in the textile manufacturing industry, and enhance the role in the international division of labor system. "Although China's textile industry is facing greater competition pressure brought about by the adjustment of international division of labor, it will always adhere to the deep integration into the process of international industrial adjustment."
Wang Tian Kai In the future, the textile industry will vigorously promote the "going out" of Chinese enterprises, overseas investment and construction of textile raw material bases, processing bases, R & D centers and marketing channels, etc., and strive to build complementary industrial layout with China, effectively compensate for the weak links in the domestic industrial system, and at the same time, promote the optimization of the division of labor in the global industry by expanding the allocation of spannational resources.
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The sixteenth session of the high tech Fair opened in Shenzhen Convention and Exhibition Center. The theme of this year's high tech fair is "adhering to innovation driven and accelerating green development". It will last until 21 days. Chen Yongjie, managing director of the new rhythm intelligent technology, received an exclusive interview with Xinhua at the exhibition site.
At this exhibition, new technologies such as 3D printing, smart home and body feel fitting are especially noticeable. The new fashion of somatosensory technology is the focal point of the "clothing 020 shopping experience Museum", which is created by fashion brand.
In an exclusive interview with Xinhua, Chen Yongjie said that the experiencer only needs to stand in front of the N-show 3D body feeling fitting mirror. Through simple body movements, he can try on different styles of clothes. After the test is satisfied, he can pay for the purchase directly under the N-show 3D somatosensory device. The whole operation process is very convenient.
Chen Yongjie said, "clothing 020 shopping experience hall" is a new marketing method that combines fashion and technology together. Only a small amount of sample clothing is displayed in the museum. Consumers try on clothes and dress matching through N-show 3D body fitting mirror. After fitting and fitting, the fabric texture is perceived through the model clothes. After satisfaction, buy directly under the 3D body feeling fitting mirror, consumers can choose to pick up goods in the store or distribute by the electricity supplier.
Chen Yongjie said that the "clothing 020 shopping experience hall" combines image matching, interactive sharing and online payment to provide consumers with an excellent immersive shopping experience, and this shopping style that highlights user experience is the weakness of the online shopping. It can be seen as a powerful weapon for clothing retailers to compete with consumers and retain their consumption. At the same time, this innovative clothing O2O marketing mode can be rebuilt in existing clothing stores, and can also be built in living communities, airports, office buildings and other places. It can effectively help apparel enterprises to reduce rental costs, labor costs and product inventories, and help apparel jewelry brand establish a nationwide sales network at a faster pace.
According to Chen Yongjie, the N-show3D fitting mirror has begun to be used in many flagship stores of listed clothing brands in China. A well-known e-commerce platform is also planning to build a O2O shopping experience store in commercial offices, high-end living communities, beauty salons, airports, high-speed rail stations and other public places, so that consumers can enjoy interactive shopping fun and enjoy convenient shopping services.
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