The Second China North Leather Fair Opens In Fuxin

The opening ceremony of the second China north Leather Fair was held at the Fuxin gymnasium in Liaoning, with the theme of "building a demonstration base for Chinese leather making and sharing luxurious fur in the north". The exhibition will be hosted by China Leather Association, Liaoning economic and Information Committee, and Qinghemen people's Government of Fuxin.

Exhibition adheres to Scientific Outlook on Development To guide and publicize the investment environment of Liaoning Fuxin leather industry development zone for domestic leather products, related products and related new products and new products. technological achievements Provide a display platform to promote the development of leather industry, gather the effect of depression, build a demonstration base of leather making in China, and promote the cooperation and development of domestic industry and enterprises.

　　 China Leather Association Li Yanping, deputy director of the brand department, Ju Yalian, inspector of the Zhejiang Provincial Department of Commerce, inspector Ju Yalian, deputy director of the deputy director of the provincial economic and Economic Commission, Liu Shikai, deputy director Wang Guangli of the Provincial Service Industry Commission, Yin Jingyou, deputy mayor of the Municipal People's government and Hu Jinglin, Vice Minister of the United Front Work Department of the Municipal Committee, attended the opening ceremony. Fuxin leather industry promotion group leader Liu Shuyang presided over the opening ceremony.

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A number of experts gathered at the 10th Anniversary Symposium on the construction of "fashion capital" in Beijing and conspire to plan and upgrade Beijing's fashion industry. At the meeting, Zhang Chang, vice mayor of Beijing, stressed that Beijing should make a good plan for the development of the garment and textile industry in 13th Five-Year in order to transform and upgrade Beijing's fashion industry. Wang Tiankai, President of the China Textile Industry Federation, also said that Beijing's garment industry should accelerate transformation and upgrading, implement brand strategy, and drive the high-end links of design, research, marketing and other value chains to enhance the added value of products.

It is understood that in the clothing value chain, the recognized profit distribution structure is: Design accounted for 40%, marketing accounted for 50%, production accounted for 10%. That is, design and marketing are at the high end of the value chain, and production and processing are at the low end of the value chain.

The industry believes that China's clothing enterprises are currently faced with no right to speak at the brand end, and can not speak at the end of the design, which can only be embarrassed at the end of production and processing. The entire garment industry is at the low end of the global value chain.

In terms of brand building, Miao Hongbing, chairman of Beijing white collar Fashion Co., Ltd. once said, "fashion industry needs time to accumulate, and brand needs cultural accumulation". Foreign high-end brands have at least eighty or ninety years of history, and the concept of fashion in China's clothing industry is less than 20 years, so there are many problems in brands and so on.