Don'T Waste Any More Time. 6 Successful Sales Promotion Schemes.

How can we get a good promotion of this card? Xiao Shi introduces 6 tips for winning the shoe shop promotions. Clever, don't waste your time, so shoes are the most effective!

1, critical price: causing customer visual errors.

Critical price: the price that gives people the first illusion in vision and perception.

Practical cases: with a limit of 100 yuan, the critical price can be set to 99 yuan or 99.9 yuan.

Advantage analysis:

Stimulate consumption desire at lower cost and promote consumption with digital pressure.

The wrong vision leads to personalized shops, and easy to achieve the promotion effect.

The way of price combination is diverse, and the way to attract customers is no longer single.

2, ladder price: let customers automatically worry.

Ladder price: the price of commodities changes step by step over time.

Practical cases: new products sold on the shelves, the first day 50 percent off, second days 40 percent off, third days 30 percent off, fourth days 20 percent off, fifth days 10 percent off, sixth days original price.

Advantage analysis:

Reduce customer's hesitation time and impulse buying behavior.

The product itself has been completed to avoid loss of value.

It not only attracts and stimulates customers' consumption, but also avoids shops losing money.

Price plus discount: more than the pure promotion way, achieve double effect superposition effect.

Practical cases: take 100 yuan as an example, if you directly hit 40 percent off, you will lose 40 yuan profit, but if you cut the price of goods 10 yuan and then fight 20 percent off, then the loss of goods will be 28 yuan, and the customers will feel more affordable.

Advantage analysis:

Customer psychology is easy to lose its original judgement and is attracted by promotion.

Improve sales mobility, expand consumer groups and attract more traffic.

The cost reduction caused by price reduction promotes the unit price of customers.

Illusion discount: emphasize the description of the original value of goods and enhance the sense of value.

Practice case: "spend 100 yuan to buy 130 yuan worth of goods" than "the city 23% off optional" let people buy more to earn the feeling.

Advantage analysis:

By using the illusion of monetary value, customers can avoid mishandling goods.

In the light of the psychology of "cheap but not good goods", the desire to purchase is promoted through giving up profits.

The illusion discount is even higher than the actual profit of the 30 percent off sales method.

Every minute: let customers rush to buy goods within a specified time and sell them at super low prices.

Practical cases: customers buy products at 9:00-9:30 every day, all at the lowest price.

Advantage analysis:

It looks like a loss, but it can bring a sharp increase in traffic and potential customers.

Let customers spread autonomously and save a lot of active publicity expenses.

The promotion of popularity will bring more stable customers.

Cleverly choose time points to enhance store activity memory.

6, over $1: catch big fish with small fish.

It is worth more than one yuan: during the activity, you can buy tens of millions or even hundreds of dollars for a dollar.

Practical cases: super value merchandise, only 1 yuan.

The number is limited and the sale is closed (1 per person).

Advantage analysis:

With limited ultra low price activities, the sales volume of related commodities will be increased.

Wake up customers' consumption desire, stimulate more consumption with a gift.

The fractional activity caused the long-term concern of the customer and brought two referral.