Seven Wolf Wolf Totem Extreme Shirt Won 2014 Golden Wheat Award.
"Every era is opened by the reformers" - an e-commerce marketing award known as "Oscar of the electricity supplier". Golden wheat Award "This year's men's clothing awards are awarded to the" innovator ". Seven wolves The wolf totem is the ultimate shirt.
2014 the golden wheat awards and China (Hangzhou) International E-commerce Marketing Summit are sponsored by the Hangzhou Municipal People's government, the Zhejiang Provincial Department of Commerce and the Zhejiang daily newspaper group. The golden Taobao award, the only E-commerce Marketing Award in Greater China, founded by Taobao, aims to identify the successful cases of the annual e-commerce marketing and set a benchmark for e-commerce marketing. 2014 the golden wheat awards attracted more than 300 entries. Through the rounds of 40 senior experts, 14 categories of gold and silver bronze prizes, including special wear, men's wear, shoes and bags, and special awards and service providers were selected. The grand prize.
The award of golden wheat awards is considered from the perspective of market insight, creativity strategy and project goal tightness, marketing channel utilization and user experience optimization level, and marketing strategy innovation. Meanwhile, more attention is paid to the implementation of the case. After the intense discussion, appraisal, reconsideration and vote of the judges, in the early winter sunset, the 2014 gold wheat awards finally selected more than 10 gold and silver bronze prizes, including women's clothing, men's clothing, shoes and bags, fashion accessories, maternal and infant, and so on. At the same time, the judges awarded three gold medals of the 2014 gold medals after three rounds of exposition and vote.
These awards were unveiled at the 2014 golden wheat award ceremony held in Intercontinential Hangzhou Hotel in December 19th and the China (Hangzhou) International E-commerce Marketing Summit. The leaders of China's electricity supplier, leaders of the advertising industry and senior experts in academic research went on the stage to announce the awards. Excellent business owners also shared successful experiences and brilliant exclusive views at the awards ceremony.
The men's category "golden wheat Award" Wolf Totem extreme shirt, this year by virtue of "detail to create brilliant, the ultimate creation of change" concept successfully landing, for a while, welcomed by the majority of men, it is learnt that even in the eleven Carnival ended today, there are still many times out of stock.
Why is it a wolf totem? From zero to build a brand new fan group, Wolf Totem is done on micro-blog. Through promoting many interactive promotion links with Xiamen Sina cooperation, such as shirt inner test, guess the price to send the extreme code, daring people's drying list and so on, the seven wolves have harvested their social assets at low cost: 3 months time white number started, official micro-blog quickly accumulated 135914 effective fans, the related topics hot topic list many times, changed 140S and changed 100S, sold 30 thousand pieces in a short time. The social electricity supplier has brought the opportunity of industrial chain integration and channel integration. The construction of the community construction and fans economy extended by the single product has innovatively changed the pain of traditional manufacturing industry's massive inventory.
Jin Dinghai, chairman of the golden wheat awards jury and director of the academic committee of the China Advertising Association, said that this year's golden wheat awards were complete and varied. From wireless marketing, social media creativity to audio and video media platform, the development of e-commerce marketing is constantly following the trend and keeping pace with the times. It is reported that the theme of this year's golden wheat awards ceremony is "the next five years". The golden wheat awards will see further with the electricity suppliers.
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