Yangzhou'S First "State" Brand Expo Will Bring The Curtain Back To The Occasion Of The Textile Brocade.

Yangzhou will welcome the first "big country" brand big cultural industry international

The city commerce bureau held a press conference yesterday, organized by the Organizing Committee of the Chinese cultural fair, held by the Jiangsu provincial council for the promotion of Commerce and Yangzhou Municipal People's government, the Jiangsu Beijing international cultural and Creative Industries Fair (hereinafter referred to as the "cultural fair") hosted by the Jiangsu International chamber of Commerce Secretariat, the Municipal Commerce Bureau and the City Council for trade promotion. The Yangzhou branch will be held at the National Exhibition Center on -12 14, when there will be more than 120 domestic and foreign literature and art enterprises participating in the exhibition.

It is understood that this is the nine time since the "cultural fair" was held for the first time in Beijing.

What are the activities of the "Cultural Expo"?

Exhibition on intangible cultural heritage and cultural trade talks

The theme of the ninth session of the Yangzhou branch of the Expo is "let the intangible heritage enter our lives". The theme of the exhibition is to display "intangible heritage" resources, to bring together cultural and creative products, and to promote cultural and creative trade, including two aspects of the 12-14 day "intangible cultural Heritage Exhibition" lasting three days and the "Cultural Trade International Cooperation Forum" on the afternoon of 12.

"Intangible Cultural Heritage Exhibition" is divided into the city, the city and the outside.

The area is 8000 square meters, which focuses on the famous intangible cultural heritage projects in Yangzhou and abroad. The "Cultural Trade International Symposium" focuses on inviting provincial cultural department leaders, experts to interpret and guide the policy, as well as foreign language organizations and high-level enterprises to give a keynote speech on the internationalization and trade of the cultural industry. In the symposium, the Yangzhou cultural tourism industry is introduced and a series of activities such as "Beijing Japan" special cooperation are held at the same time.

In the exhibition, the Yangzhou branch hall has attracted 400 exhibitors. Now it has been basically implemented. Apart from exhibitors in Yangzhou, the number of exhibitors in the field is 40%, and the items are mainly Yangzhou lacquerware jade, Beijing cloisonne, Tianjin snuff bottle, Nanjing brocade, British handmade products, Nepalese metal handicrafts and other well-known projects. The professional audience is expected to have 20 thousand people.

"At the scene of the intangible cultural heritage exhibition, there will be more than 120 cultural and creative industries exhibitors, including 40 Yangzhou enterprises, 40 Beijing enterprises, 20 overseas enterprises, and 20 other domestic enterprises."

Du Bin, vice chairman of the Yangzhou Municipal Commission for international trade promotion, introduced.

What are the highlights of the "Cultural Expo"?

Experience woodblock printing, reproduce Yun Brocade textile

So, what are the highlights of the "cultural fair" scene?

"We have started the exhibition today, and it is expected that the exhibition hall will be completed on the afternoon of 11. After the opening ceremony of the 12 day, people will be able to enter the National Exhibition Center to see the appearance of the intangible cultural heritage at home and abroad."

Du Bin said that in the three day exhibition, there will be many traditional crafts to interact with the public.

"For example, in the Yangzhou woodblock printing booth, the public can experience the magic engraving printing and make their own unique woodblock prints and bring them home."

Du Bin said that the public can also feel the high-tech 3D cinema, crystal imaging and other advanced technology to bring different experience.

It is worth mentioning that the Yun Brocade textile machine, which was successfully developed by Nanjing Yun brook Research Institute, will be on the stage in the Yangzhou fair.

"Cloud brocade is exquisite and beautiful, and it can be seen as rosy clouds. It is called the last milestone in the history of brocade in ancient China. The 5.2 meter high brocade textile machine on the exhibition will reappear the grand occasion of our ancient brocade brocade."

Du Bin said.

Reporters learned that this is the nine time since the "cultural fair" was held for the first time in Beijing. The main purpose is to build a cultural enterprise exhibition platform and cultural trade platform.

Du Bin said, "at the exhibition, we will also carry out on-site docking and investment promotion on more than 20 key tourism projects in Yangzhou." if Guzhou wants to re shoot Du Tsei's TV drama and build a large performing square in the spring river flower moon night, all these need creative planning for the creative enterprises. We will conduct docking at this exhibition. And Beijing has also discharged more than 20 projects to seek cooperation partners.

Why does the "cultural exposition" favor Yangzhou?

Highly consistent with Yangzhou's cultural heritage

This time "

"Is the first international trade activity of" big country "brand in Yangzhou.

Why will the "cultural exposition" choose Yangzhou?

Bin said that as a national historical and cultural city, Yangzhou has a strong cultural identity with the theme of China's "cultural exposition". Secondly, Yangzhou has always adhered to the inheritance of many intangible cultural relics and cultural products, such as woodblock printing, lacquer jade, puppet show and so on. It has strong cultural influence and popularity in itself. As the first Jiangsu city to win the UN Habitat Award, Yangzhou is vigorously developing industries that fit the characteristics of the city. Cultural and intangible cultural heritage industries and tourism have been developing rapidly in recent years. Especially, the cultural and creative industries, such as arts and crafts, film and television production, cultural exhibition, etc., are increasing rapidly, and the future cooperation space is huge. In this regard, Du

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"Statistics show that the first eight" Arts Fair "reached a total of more than 400 billion yuan in terms of cooperation intentions, agreements and pactions. It is an international trade activity with considerable impact on national large-scale cultural industries.

Du Bin said that Yangzhou will further develop through the next two or three years to achieve healthy development and drive more new economic growth points such as culture, convention and exhibition, technology and tourism. "We will strive to make Yangzhou a permanent venue for the" cultural exposition ".