Gucci Chinese Sweatshop Workers' Wages Are Only 10% In Italy
Many, including Gucci, are said to be made in the country of origin International luxury Why did China's OEM come into being? Even though the products came from China's OEM, why didn't they admit to cooperating with China OEM? "
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Gucci has been exposed to work overtime at its OEM factory in China. According to foreign media reports, a person in charge of a Gucci subcontractor said that the Chinese workers working for Gucci's handbags had to work 14 hours a day, while the required working hours were only 4 hours. Gucci is aware of its illegal employment, the official said. He also said his company would sell the bags to Gucci for 24 euros, but the bags sold for about 1000 euros in Gucci's stores.
Gucci has been exposed repeatedly as China's "sweatshop"
In fact, this is not the first time Gucci has had such a thing. As early as 2001, there were five employees who had left their jobs and complained that Gucci's Shenzhen flagship store was a "sweatshop". They said Gucci Shenzhen Flagship store Through more than 100 behavior regulations, employees are restricted to apply for drinking water, report to go to the toilet, and even employees who are seven months pregnant still have to work night shift. In response, the public relations department of Gucci China Trading Co., Ltd. in Shanghai immediately responded, saying that it had made a detailed investigation into the relevant complaints and adopted a series of measures, including the replacement of relevant managers and store managers.
Gucci's gross profit rate is as high as 60%
A luxury agent factory management staff introduced that a new leather bag worth 10000 yuan, worth about 700 euro in Europe. Among the cost components, the cost of cloth is about 50 euro. With rivets, buttons, zippers and other materials, the total price of a leather bag is no more than 90 euro. Moreover, he said, gucci has always claimed that its bags are all handmade in Italy, but in fact, most of the styles are manufactured by overseas OEM, and the cost of each bag processing link is less than 4%. He said that in the domestic market, the cost of the factory tax increase of Gucci bag, which is worth 10000 yuan, is about 4000 yuan, so the gross profit rate can be as high as 60%.
The so-called country of origin manufacturing actually comes from China's OEM
Behind the emergence of the "sweatshop" of luxury brands, a new topic has been raised: Why did Chinese OEM appear in these overseas brands, which are claimed to be made in the country of origin? But in real life, although a large number of processes and even the finished products themselves come from China's OEM factories, most foreign luxury brands are reluctant to admit that they are Chinese OEM cooperation. Most of the tellers of overseas luxury brands emphasize that the products are directly imported from the country of origin, rather than contact with Chinese OEM enterprises.
In an interview with Beijing Youth Daily, an expert in leather industry said that since the 1980s, many international famous brands began to search for production bases in China's coastal areas, and many overseas old brands with decades or even hundreds of years of history have gradually left manufacturing and processing links in China. "People all know that Italian leather goods are famous, but if you want to know that Italian labor is very expensive, ordinary technicians are charged by the hour for 20 to 25 euros, senior technicians to 30 to 35 euros. Moreover, once employed, they will be lifelong, and the benefits enjoyed by workers will even be twice the wage. The cost can be imagined." The leather industry expert told Beiqing daily that there are not many workers in many well-known Italian leather factories. At most, they are just like our workshops in China. "But you think, every year, so many top brands of leather goods continue to enter China and the world's exclusive stores, only a dozen or 20 workers can do it?"
Leather experts: the level of domestic handcraft is higher than that of Europe
In China's factories, even though labor costs have risen rapidly in recent years, they are only one tenth of those of Italian workers. As a result, a very complete leather processing base has been formed in Jiangsu, Zhejiang, Fujian and Guangdong. The leather industry expert told Beiqing daily that some overseas luxury leather bags are made in China. But for a variety of reasons, these overseas luxury brands are not willing to admit that they have passed Production on behalf of factory And they don't want to stick to "made in China". They prefer the myth of "original purchase" and "pure handmade".
This leather expert pointed out that many so-called manual manufacturing is also impossible. Take leather sewing as an example, no matter how excellent a leather craftsman can sew the stitches as neatly as the machine does. Yang Yelin, who once served as vice chairman of the footwear and leather goods industry cooperation committee of the Guangdong Federation of Commerce, often visited OEM factories in Asia and Europe. In his opinion, the so-called pure manual level in Europe can be achieved in many factories in Guangdong, even better than the workers' skills in Europe.
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