Clothing Store Operation: Understanding Customers Is King.

First, strive for innovation.

Only the shops that strive to innovate will have a future, stick to the rules or imitate others, and in the end, they will fail.

Every shop can produce additional value only by showing its own characteristics, nor can it increase customers continuously.

Business always suffers difficulties and setbacks, so we must rely on ourselves to break through. We must not make excuses for the unsalable goods, nor can we take the opportunity to sell them at a reduced price.

You must take the courage and determination to seek opportunities in innovation.

Second, pursue growth.

If you do not pursue growth or challenge higher goals, you will not be able to taste the joy and fulfillment of a businessman.

If a businessman just wants to eat and eat together, if he does not care about Chengdu, people who work underneath him will naturally be very disorganized.

Business growth is usually measured by turnover.

If we want to expand our turnover, we must strengthen all related activities, such as sales, procurement, stores, subordinates, funds and so on.

And this strengthening work must be based on a sound overall management concept.

Business must be reasonable and profitable.

You can't attract customers in a cheap way.

You must get better service to get a normal profit.

From normal profits, we take out some of the profits to invest in the business so as to provide better services and better products to our customers in the long run.

Shops must be sold as shoppers for customers, so that they can understand the needs of customers.

Therefore, knowing customers is the first step in opening a shop.

As mentioned earlier, we must understand the needs of customers.

How to do this? The best way is to listen.

Clothing business, we must conform to the natural, brainstorming, and then do the thing to do, so that we can go all the way.

If you only sell goods, but you can not listen to customers' opinions, you will not be popular with the public.

In daily business, we must adhere to the humble attitude of listening to the views of customers, as long as perseverance, business will flourishing.

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Shop assistants will focus on promoting sales on holidays.

So, how to say sales promotion is easier for customers to accept and promote the buying behavior of customers? Here are a few tips.

When a salesperson indicates sales promotion, his diction should be polite, which is mainly expressed in honorific.

The greatest feature of honorific is: courteous, warm and solemn.

When using honorific, we must pay attention to time, place and occasion.

When you use honorific words, you should pay attention to using "you" instead of "you". This is a way of respecting customers.

It is necessary to remember the customers' surnames and identities as soon as possible, so that customers can feel respect and eliminate intimacy and intimacy as soon as possible.

In addition, cold words are the beginning of honorific, and the use of cold words often give customers a good impression on you.

Examples of courtesy promotion are as follows:

"Miss, this is the latest autumn and winter season we have just arrived. Let me introduce..."

"Miss, you have a good eye. This dress is the most popular style in autumn and winter this year. It will look very different from it. Please try it. This way please!"

"Hello, miss, this is our latest dress. The metallic color is very popular. Please try it on here."