Yantai'S Foreign Trade Market Is Going Against The Market.

Annual orders on the Canton Fair are all barometers and weathervane of China's foreign trade. At the Canton Fair held recently, Qian Xiaodong, a product engineer of Yantai Hong Yi Bai Lighting Co., Ltd., watched the Chinese and foreign purchasers around the company's exhibition area, scrambling to consult and order this year's new product, the "super bright" led lamp, with joy on the face.

Although there are only a handful of similar enterprises in the exhibition, Qian Xiaodong said that with the micro innovation in the lighting bulb, the booth was particularly busy before, and buyers signed the order on the spot. "We expect that the volume of our business will increase by 20%-30%."

Qian Xiaodong is not alone. Since last year, the city's foreign trade data have been singing all the way to achieve the trend of red tide. Who can't be happy?

Data show that in the first 11 months of last year, Yantai's import and export volume reached US $48 billion 200 million, an increase of 11.7% over the same period last year, which is 5.9 percentage points higher than that of the whole province.

Liu Kai always likes to say, "to do foreign trade is very risky."

A financial crisis has made the international market like the summer blooms that have been beaten by frost. Domestic enterprises suddenly faced difficulties in order reduction and backlog of goods. Liu Kai, who runs Yantai Hyatt Garments Co. Ltd., feels the same way. "Before it was all the orders came to us. Later, there were more production enterprises and fewer orders. Customers began to pick enterprises and became enterprises to look for orders." Liu Kai recalls that period, still difficult to cover bitter and astringent. As a specialized company specializing in design, development, production, sale and service, its products are mainly exported to Europe and Australia. In the past, it was very comfortable, but now it is no longer the same.

In order to reverse the situation, Liu Kai Be decisive: open up new markets! International Exhibition On this occasion, Liu Kai reached a cooperation intention with clients from Japan, the United States and other countries and regions. "I have to attend a few more exhibitions in a few days." Liu Kai said.

The Jedi rebound of Hyatt clothing also reflects several stages of Yantai's foreign trade enterprises: difficulties, breakthroughs and rebirth.

In the first 11 months of this year, a total of 175 enterprises exported more than 100 million yuan. "Diversification of export and foreign trade markets will give Yantai enterprises more competitive advantages." Hou Jie, director of the foreign trade division of the Municipal Bureau of Commerce, said that the original export commodities were mainly single drawnwork, and now they have developed to nearly more than 4000 categories. The diversification strategy of the foreign trade market has been accelerated. The trading partners have expanded from the initial Hong Kong and Macao region to more than 200 continents and regions in five continents, forming a new pattern of "three carriages" in Asia, Europe and the United States and emerging markets and jointly stimulating exports. Last year alone, the total imports of integrated circuits, liquid crystal display panels, automatic data processing equipment and parts, grain, finished oil, copper ores, concentrates and steel products all exceeded the US $500 million mark.

stay foreign trade enterprise Among them, there is a saying: "Whoever masters the broad market and the frontier products can be regarded as the industry leader."

Yantai red one lighting Limited recognizes the power of innovation and develops "super bright" products that are better than the market average. In the end, the market proved its direction.

As an old foreign trade enterprise in Yantai, Yantai longle Plastic Co., Ltd. is also awakening in the predicament - old version has been unable to eat, the advantage is losing, and we must find another way out.

No longer lie on the old products, complacent, Yantai dragon plastic "transfer the bow", to launch an impact on innovative products. "With the advantage of technology, what we can produce is not necessarily produced by others, so we can not take orders from other people." Tao Lei, manager of the import and Export Department of the company, said that the slider bag produced by the company has been patented in the second half of 2012. With this patent, we can attract more foreign businessmen.

Innovating products and adjusting the structure, Yantai insists on building export bases as the main starting point for the transformation and upgrading of foreign trade, constantly creating and optimizing the innovation platform, and enhancing the advantages of industrial agglomeration. At present, there are 6 demonstration bases for foreign trade transformation and upgrading, 8 export bases for mechanical and electrical products, and 10 innovation bases for developing trade and technology. In the 1-11 months of last year, the import and export of high-tech products reached 21 billion 850 million US dollars, an increase of 24.2%, accounting for 45.3% of the total imports and exports of the city.