US Group Network And Other Group Buying Websites Meet The Burn Money Era Again.

In view of this matter,

In an interview with the China business newspaper, the relevant personage said, "the news has not been confirmed yet. If there is any definite news, it will issue a notice."

In fact, the US group has also been financing many times.

It was launched in 2010. In the same year, it invested $12 million in the A round of Sequoia Capital. In July 2011, it invested $50 million in Alibaba and Sequoia Capital B.

In May 2014, it received $300 million in C round of financing, and the leading body was pan the Atlantic capital. The valuation of C round of the US group was around us $4 billion.

According to the insiders, the O2O market has broad prospects for connecting online and offline markets.

As a leading company in China's O2O, the US group has placed high hopes on all sides.

Now, we are eager to get financing. On the one hand, the US group needs a lot of capital to expand its new business. On the other hand, it is to fund the long term development.

Since 2014, the US group, which focuses on group buying, repositioned itself as the core of the "big platform for eating and drinking", and began to expand its direction to more vertical lines of business.

Its specific practice is:

Business has cut into more segments, including movie tickets and hotel businesses. At the same time, it has begun to buy services outside group buying, such as the takeaway business, led by Vice President Wang Huiwen, at the end of 2014.

However, the United States is not the only one aiming at these subdivisions.

Some analysts told reporters, "the advantage of the US group is relatively large in terms of movie tickets.

In the hotel business, although the US group quickly became the distribution platform of the third hotels, the hotel resources of the US group basically concentrated in the Econo Hotel, and there will be little progress in the short term.

Moreover, the experience of the group buying hotel is far from that of the reservation. Although the US group has some advantages, it is not easy to say in the future. Apart from the old competitors, the sinking of Ctrip will become a bigger obstacle and it will be difficult to get past it. "

In addition, the analysts pointed out that the main competitors of the US group were hungry, Baidu takeaway and Amoy, and the battle between them was stark.

Hungry for support from the public comment, it has ploughed itself in this field for many years, and it still has some advantages over the US group. The victory and defeat are hard to say, but the US group's investment in this market is very large, and the future is very uncertain.

At present, group buying is still the main business of the US group. From the whole group buying industry, it has gone through thousands of regiment wars, malicious competition, capital loss and layoffs and so on.

The industry generally believes that this is largely due to the fact that

The restrictions on business models and even the Groupon of the group buying also suffered from a year-on-year expansion of net profit.

The US group has said in an interview with reporters before: "although we first learned the American Groupon mode, we realized that it was only a service platform for the electric business. The US group is the middle channel. Just like WAL-MART and Amazon, it is a relatively low profit situation. Groupon looks more like the form of advertising. The first time a businessman can cooperate with him is to lose money, which is similar to advertising.

So its deduction point is 40%, very high.

We believe that the US group is a large-scale trading platform. O2O is a trillion market, but the middle Commission of the US group will not be very high. It may have been below 10% for a long time. It may be 3%~5% when it may be low. When 6%~8% is high, it is the magnitude of a single digit, so we are very different from Groupon.

From frugality to luxury, from extravagance to frugality, if you can get a 40% Commission, it may be easy to spend money in all aspects, and it is always easy to spend money. But once a high cost structure is formed, it will be very difficult to face the market competition in the future and the Commission will drop.

Therefore, we have long established that the gross profit margin of the US group is relatively low, and we need to match all aspects of expenditure, and constantly try to improve efficiency and reduce costs.

Regarding the issue of listing, the US delegation said frankly, "listing is only a future node for the US group. When the time is ripe, it will naturally be listed. Now we are not in a hurry about this."