Textile Enterprises Open Up Russian Market And Bid Farewell To Low Price Innovation

Russian market in Shaoxing

Although the share of exports is small, it involves more enterprises.

Although the Russian textile industry has made great progress in recent years, it still can not meet the growing demand for consumption. The import volume is increasing every year, and there are still great business opportunities.

After Russia's accession to the WTO, all trade practices were carried out in accordance with WTO rules, bringing more convenience to our textile enterprises in developing the Russian market.

But we can not ignore the competitiveness of textile export products and the lack of practical problems.

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The market is very attractive, but it also requires our textile enterprises to step up the pace of market changes.

Fu Guangyi said that Chinese textile products have been popular with consumers in the Russian market for a long time, and Shaoxing textile enterprises have benefited from it. Therefore, exports to Russia have been dominated by low and medium products.

But with the improvement of the living standard of Russian residents and the increase of consumption level, the demand for medium and top grade products is expanding.

With the accession to WTO, the Russian market will be open to more countries and attract more trade partners to join. Therefore, our textile enterprises should make timely adjustments according to the changing market demand, expand the proportion of medium and high grade products, and enhance their competitiveness.

"Farewell to low quality"

To develop quality and brand. "

During the interview, many textile enterprises in Shaoxing mentioned that Chinese enterprises, as the traditional suppliers of Russian textiles, should see changes in the market and export products should change with the development and changes of the Russian market, so that they can be based on the Russian market in the long run.

As an enterprise, it is necessary to carry out innovative research and development on the basis of analyzing the Russian market, develop new textile fabrics suitable for the local market, and increase brand publicity.

Many people in the industry also analyzed that the ruble depreciated and our textile enterprises suffered such a great impact.

Textile enterprises can not shift their responsibilities to the unpredictable international economic situation, nor wait for the international situation to improve and then re-enter the Russian market. This passive mode of operation will eventually ruin the business.

Textile enterprises should start from themselves, enhance their ability of independent innovation, make high-quality products and fist products, and enable enterprises to withstand any change in external environment. This is the most important thing for enterprises to do.

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Recently, the textile market of traditional textile market in the textile market has been listed on the market in winter and spring. Polyester and linen fabrics are listed on the stock market.

The marketing vitality of winter and spring polyester like linen fabrics is still showing.

The traditional market is mainly made of polyester FDY, DTY yarn and wool composite yarn. Single polyester filament and (DTY+POY) composite yarn are made of single twist, weft twist, weft twist and double weave knitted fabric. Winter and spring time medium thick polyester regular dyed linen, polyester printed hemp yarn and single twist printed linen grinder, and linen like linen grind are also available.

In the near future, the linen fabrics with polyester filament as the main raw material are relatively more popular in winter and spring trousers, and the volume of polyester wool yarn is relatively larger. The local sales of polyester (POY+DTY) composite silk fabrics are more active, the increase of the amount of the fabrics and the interaction between the dyed and printed fabrics, and the marketing advantages of the creative color and pattern fabrics are obvious.

Customers from all over the country subscribe to the market, and tend to use the multi-component and multi-component polyester filament as the main raw material to refurbish the imitation linen fabric. The new fashion polyester linen fabric has been sold locally in small quantities and varieties, and the spot limited launch has been favored by the customers. The added value of the surface material is larger and the products of the road products have been boosted.