Semir Culture Is The Driving Force For Enterprise Development

Recently, the famous enterprises in Wenzhou

The 18th anniversary celebration and the 2014 Semir culture month awards ceremony were held.

Qiu Guang, chairman of Semir, stressed that Mori Mahito should believe in the power of dreams, believe in the power of culture, believe in the power of innovation, and believe in the strength of the team.

The "2014 Semir culture month" launched in November 18th last year has planned more than 30 items. It not only inherits the past, but also innovates. It integrates civil society responsibility and public welfare content, and pays more attention to the healthy, innovative, multi linkage and full participation of the form. It fully demonstrates the elegant demeanor and vitality of Semir people.

Excellent corporate culture is the driving force for the development of enterprises.

The source of continuous innovation.

Since its start in 1996, Semir has grown rapidly and has become a decisive and outstanding enterprise in China's apparel industry and a leading apparel listed company in the market value. Both material civilization and spiritual civilization have made great achievements.

In addition to holding the "Semir culture month" activities for the 15 consecutive year, Semir has also focused its efforts on building learning organizations and employees in the construction of enterprise culture. It has set up a lecture hall for ideological and moral education, and has established a lecturer integrating internal lecturers and external lecturers to actively participate in various public interests.

Last year, Semir launched the creation of a national civilized unit and the creation of a civilized unit in Shanghai.

It is learnt that at present, Semir's evaluation of the creation of a national civilized unit has been reported to the relevant departments of the province.

Civilized units are created, and Semir is in action.

Semir people are looking forward to the successful acquisition of a national honor of "national civilized unit" to help Semir dream come true.

Cultural construction is unique.

Semir has always believed that excellent corporate culture is the driving force for the development of enterprises, but also the source of continuous innovation.

In the early days of the enterprise, Semir made the core concept of the enterprise culture, and established the core concept of "the harmonious and harmonious win-win" of the enterprise, and put forward the management philosophy of "the river is full of water and the river is full", and carries the core culture with "four kinds of images" and "four cultures".

Since November 18, 2000, Semir has launched the "Semir culture month" and has persisted in the theme of "one year and one year". So far, it has held 15 consecutive sessions.

During the cultural month, Semir organized various sports, ball games and chess competitions to carry out dance, model, chorus, art Gala and other literary and art activities. The cultural activities month deeply integrated into the vitality, creativity and cohesion of the enterprise, and played a positive role in promoting the vitality and harmony of Semir.

Now, the "Semir culture month" has been institutionalized, becoming a highlight of Semir's corporate culture.

In addition, Semir also led by the trade union, set up Badminton Association, basketball association, outdoor sports association, calligraphy association, Photography Association, cool running Association and other associations. It also set up a staff Art Troupe, set up a fitness center, a staff music leisure bar, a chess activity room, etc., providing a strong guarantee for staff to organize activities, enrich cultural life and stimulate work vitality.

Innovating learning, educating people and cultivating enterprises

Over the years, Semir has maintained steady and rapid development, and has an excellent team of employees who are good at learning and continuous progress.

Innovative learning culture and efforts to create learning organizations and employees are the needs of Semir's strategic development and the growing needs of Semir employees themselves.

Semir is a school, not a slogan.

As the main organization of training, the Semir training department has been committed to optimizing and innovating the training system, putting the right of study and development of the staff in the first place, and continuing to promote the career planning training such as "blue sky plan", "flying plan", "talent plan", "maxima action", "flying horse operation" and "Tianma action", so as to build a platform for the growth of employees.

Today, innovative learning has infiltrated all sectors of Semir.

The internal lecturers made by the training department have enabled every capable employee to become a trainer, which has brought boundless vitality to Semir. Best training program, "everyone is internal control division" and other vocational skills training coverage has been growing wider and wider, improving the speed of staff growth.

Semir President Zhou Pingfan will learn to mention the requirements of the staff quality model.

He believes that learning is the vitality of enterprise development, if employees can learn throughout the work, and learn to forge ahead, then enterprises will be highly competitive.

Putting people first and virtue first

At the beginning of the enterprise, Semir Chairman

He put forward the idea of "putting people first, and being virtuous and harmonious and win-win" as the core value concept.

"Advocating virtue" is to respect professional ethics, moral character, business ethics and moral integrity, which is to pursue quality and enhance taste.

"Virtuous" is people-oriented, respect knowledge, respect talents, and appoint people as sages.

Over the past decade, Semir has always attached great importance to the building of enterprise ethics. It has placed the political, ideological and moral qualities of employees in the first place in the creation work. It has carried out extensive patriotism, collectivism, socialist education and social ethics, professional ethics and family virtues education. It has comprehensively improved staff's moral cultivation, helped employees establish correct outlook on life and values, and constantly deepened ideological and moral education.

Establish a career first and make a living in advance.

In the work of Ideological and moral construction, Semir set up a lecture hall for ideological and moral education, and established a lecturer integrating internal lecturers and external lecturers. It used field teaching, air party schools, short message network platforms, and Party building micro-blog to strengthen ideological and moral construction and cultivate employee's professional ethics.

Semir extends its moral lecture by modern network, deepens moral education by behavior practice, and builds up the people's heart and vitality by persisting in the effective practice of building Semir spirit for a long time. It has laid a good ideological foundation for Semir's sustainable development.

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Fulfil responsibility and nurture Society

Helping the poor and helping the poor and shouldering a social responsibility are the foundation for Semir to strengthen civilization and harmony.

From the first day of the enterprise's birth, Semir's development and brand creation are closely linked with social responsibility. The two words of "responsibility" have been deeply integrated into Semir's blood and become the soul of Semir.

In the past 18 years, Semir has been actively involved in various public welfare undertakings. The total value of donations and donations has reached 180 million yuan, reaching the level of supporting projects at the corporate level, as far as the spontaneous services of young volunteers, from participating in the construction of new socialist countryside, supporting the construction of old revolutionary base areas, donating hope primary schools, subsidized school dropouts, dreaming of University dreams for poor students, relieving disaster areas and caring for vulnerable groups in society, so that Semir has been well received by the selection panel in the process of creating civilized units.

In addition, Semir has provided more than 150 thousand jobs for the society, showing the moral responsibility of rewarding the society.

Semir has also been awarded the "China Charity Award" award.

Qiu Guang and chairman of the board also won the national "earthquake relief" advanced individual, Chinese charitable outstanding contribution award and other honors.