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    Australian Clothing Prices Will Rise For The First Time In 5 Years.

    2015/2/1 15:55:00 32

    Clothing And Market Prices In Australia

    According to reports, after the Australian dollar fell 17%, Australia's major suppliers and

    Retailer

    Australian apparel prices will rise for the first time in 5 years.

    Suppliers have warned retailers that prices of fashion, underwear and basic clothing will rise sharply in the second half of 2015.

    The report said that since June last year, the Australian dollar has fallen by 17% against the US dollar, and has fallen by 10% in the past 12 months, which will push up the cost of clothing imported from China, Bangladesh, Sri Lanka, Thailand and Vietnam.

    Although tariff reductions in January 1st and falling cotton prices helped to ease the impact of the decline, suppliers said that price increases were inevitable.

    Retail prices are forecast to rise by 6%.

    Analysts said that if wholesale prices rose by 10% to 15%, the retail price would increase by 4% to 6%.

    according to

    Australia

    Statistics Bureau,

    Women's wear

    The price of clothing has dropped by 1.9% in the past 5 years, and the price of children's clothing has dropped by 2.2% a year. This is mainly due to the pressure of online retailers such as Zara and TopShop.

    Clothing and footwear prices edged up 0.1% in the fourth quarter of 2014, but fell 1.5% year-round.

    Analysts believe that vertically integrated retailers directly from overseas can better cope with the impact of the Australian dollar than retailers such as David Jones.

    Related links:

    As early as the world cup, the world's two major sports brands, Nike and Adidas, fought fiercely. Adidas became the sponsor of the last World Cup, and its biggest competitor, Nike, was also unwilling to be outdone.

    Although not the official sponsor of the world cup, Nike has the highest reputation in Brazil, competing with other sponsors and Adidas.

    Both sides have made very few sales achievements in Latin American countries, especially the jerseys and football shoes.

    There is no doubt that football is the biggest sport in Latin America, but other independent sports such as running and cycling are more and more popular among Latino people, and the impact on sports apparel sales is also increasing.

    The Rio De Janeiro Olympic Games is coming. By the time, world class runners and cyclists will assemble in Brazil. The popularity of these two sports will further stimulate the growth of sportswear sales.

    Venezuela and Argentina were the fastest growing market for the world's two largest sportswear in 2013.

    In contrast, Chile's domestic deflation has become a smaller and slower growth country in Latin American sports apparel market.

    However, due to the influx of cheaper Chinese goods, the price competition is very fierce, and the price of sportswear has overall declined.

    Compared with Argentina and Venezuela, inflation in Brazil is relatively moderate.

    The Brazil market accounts for about 50% of the total Latin American sportswear market and is the largest market in Latin America.

    According to Ou Rui International, in 2013, the total value of Brazil sportswear market was US $11 billion, with a growth rate of 83%. It surpassed the United Kingdom, France, Italy and Germany, and became the fourth largest sportswear market in the world.

    At the same time, Latin America's second largest sportswear market, Mexico, has a total value of US $4 billion, and the market situation is very good. According to statistics, the total market value of Mexico sportswear has increased by 57% since 2008.

    According to the survey, about eighty million Brazilians claim to participate in at least one sport, and 60% of them are under 30 years of age.

    Therefore, it is easy to see that Brazil is also a profitable sportswear market even without the promotion of global sporting events.

    In addition, with the continuous increase of per capita disposable income in Brazil and the increase and opening of all kinds of sports venues, coupled with the rise of people's health consciousness, more and more Brazilians will love sports, and sportswear will become more and more popular.

    Nevertheless, at present, Brazil's per capita consumption expenditure on sportswear is still relatively low, which is only 55 US dollars and Germany is US $114.

    This also means that there is still room for growth in Brazil market.

    According to professional institutions, Brazil's sportswear will continue to grow by US $3 billion by 2018, which is next only to the US and China.

    No matter what sport, Brazilians usually buy famous brand professional sportswear to make themselves more beneficial in sports.

    Because Brazilians are very serious about sports, they are very willing to pay a higher price for more professional, high-tech and sports apparel.

    This is very unique in Latin America. On the whole, Brazil consumers are very brand conscious.

    Brand awareness and recognition have a great impact on the purchase decision of Brazil consumers.


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    Read the next article

    It Is Unwise For Luxury Brands To Rise In Price.

    Whether Europeans are willing to accept it, the euro zone's economic crisis has entered a "sluggish economic growth phase". Whether Europeans are willing to accept it, the euro's downturn is a foregone conclusion. However, the sharp fall in the euro exchange rate has made ordinary Chinese people full of enthusiasm for European luxury goods.

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