Experts Interpret Several Problems Perplexing The Development Of China'S Down Industry
Yao Xiaoman: six major problems beset the healthy development of China's down industry
At the end of last year, the state officially announced that the export tax rebate rate of down garments, down bedding and sleeping bags was raised to 17%. The good news of "zero tariff export" has made the Chinese feather and down industry get a bit of a warm air in front of the warm winter.
However, while people are delighted, China's down industry should think calmly and rationally face such realistic problems as "adulteration and counterfeit", the standard of down feather, the vicious competition of brands, and the high cost of production.
According to the latest data provided by China feather and down industry association, in 2013, the output of down garments for Enterprises above designated size was 344 million 460 thousand, of which 88 million 260 thousand were exported, accounting for 1/4 of the total output of down garments.
China in the first three quarters of 2014
Down industry
Exports amounted to US $862 million 70 thousand, an increase of 16.3% over the same period last year, and the volume of foreign exchange generated by exports reached US $3 billion 250 million.
It is worth noting that the growth rate in the first three quarters of 2014 has been significantly slower than before.
At the end of last year, China's down industry association held a summary of the development of China's down industry at the time of its 20th anniversary establishment. Yao Xiaoman, director general, said that at present, many factors that plagued China's down industry can be reduced to six categories.
First of all, the "warm winter" has seriously affected the down industry.
Over the past two years, due to the influence of warm winter, the sales of the main down garment brands in the domestic market have dropped significantly. The sales volume of most enterprises is less than 40%, and the inventory pressure is serious.
For the local professional down jacket brand,
Clothing brand
Among the biggest competitors in the down jacket industry, there are foreign brands and online brand names, including a large number of fashion, leisure, sports and outdoor areas. These brands make the survival space of the professional down jacket production enterprises squeezed.
This is the second plight of China's down industry.
Third, influenced by the soaring price of raw materials in the past two years, the phenomenon of adulteration and adulteration of raw materials has become more and more serious in the past two years.
According to the survey of China's down industry association, adulteration caused the false appearance mainly as follows: flying silk and land fowl hair exceeded the standard; the content of cashmere seed decreased; the comminution of wool and chemical fibers was mixed.
Yao Xiaoman said that the quality problem has become more serious in the electricity supplier channel.
Fourth, in the supply process of feather and down materials, China's current down standard is rather confusing.
Down garments
The feather and down bedding and other products have set their own standards for down raw materials. No unified standard is an important factor in the terminal market quality problem.
At the same time, according to the current domestic down detection system, there are commodity inspection system, quality inspection system, fiber inspection system, clothing inspection system and foreign capital inspection system for down detection.
In the actual operation process, laboratory testing level is uneven, each institution will detect down products according to different professional nature, which has brought great trouble to the down jacket enterprises.
The last factor that worries the development of China's down industry is cost pressure.
And domestic textile
Clothing industry
There are many similar problems encountered. The rising cost of labor, raw materials and accessories has brought tremendous pressure to the operation of down production enterprises.
In the predicament, enterprises that used to have the advantage of labor gradually lost their advantages, and the profits earned by enterprises every year were less and less. Especially those enterprises mainly processing foreign trade down garments had to face the cruel reality of order shifting to Southeast Asian neighbors.
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