How Can We Make More Money By Opening A Clothing Store?

First, selling clothes is selling image.

The business of the store is good, no need to enter.

Stay at the door for a few seconds to see it! See what, look at the signs, see the lights, see the display, see the health situation, we can see whether the age of the salesperson and the staff is Peugeot.

Buying clothes is buying beautiful, selling clothes is selling image, that's all!

To buy clothes is to buy beautiful. Now we dress in addition to asking for comfort in the body, and more importantly, it embodies a spiritual pursuit of beauty, individuality and brand. It is an affirmation and Realization of self image.

Beauty is the basic characteristic of our clothing products. Then, the place where we sell clothes and the people who sell clothes should first show beauty.

In order to save electricity costs, we do not turn on the lights to prevent dust from being unpacked.

There is no spirit for employees to go to work without makeup, cashiers are disorganized, shops sell fancy cars, shop self-made, hand painted promotional posters and so on. All violation of the principles and behaviors of beauty will make the "beauty of clothes" greatly discounted, unable to show or even lose.

Therefore, we must keep in mind that the basic principle of "selling clothes is to sell images". All operations of the store must proceed from the principle of "beauty", and firmly establish and carefully maintain the standards of "beauty". Only in this way can our stores find our unique beauty in the fierce and fierce market competition before they can develop and grow from one victory to another.

Two, do not be afraid, as long as the intentions will be good.

Shop operations will encounter many problems every day, and there will be many new situations. To make the store business maintain a long life and vitality, we must try our best to set up higher goals and encourage them to try and apply new ideas and methods every day.

But a problem arises, and many people, many franchisees are afraid of it, unwilling to undertake the risks brought about by reform and reform.

At this time, we need to encourage them to "don't be afraid, just be good at heart."

Because as long as we work hard and move forward unswervingly towards a goal, we will succeed in using good methods. But with the wrong methods, we will definitely summarize and adjust them immediately.

Three, the boss might as well be generous with the staff.

Do as

The management of the most grass-roots managers often sees their employees wearing second-class, three rate brands selling their own clothes at their own stores. When they see their employees introducing clothes, their voices are as small as mosquitoes, and the shops are lifeless and the employees are not a bit energetic. This is the result that we intentionally or unintentionally make our employees feel inferior.

Inferiority is a loss of self-confidence, and lose self-confidence of the shop can not be an excellent shop, in the operation of the lack of self-confidence of the boss is also not a qualified boss.

When one of our CEOs took over our own shop, he asked our manager how much the manager's salary was. When he heard only 1200 yuan, he immediately said, "how did it work?" it immediately increased to 1800 yuan.

Because he knows that the manager who takes 1200 yuan salary can not be an excellent shop manager, and the manager who takes 1200 yuan can not make a 1800 yuan store manager.

Just a little bit more, which is not important to the boss, but let the whole shop revitalized again, and achieved the wonderful effect of "42 dials".

As a boss, the most important responsibility is to encourage morale, appoint people to be worthy of the merit, and know the good of others. The boss who keeps calculating is always counted as dead grass, and the employees are demoted to a worthless place before they are hired.

It is necessary to know how a worthless employee can suddenly become a flying worker. So, in terms of hiring staff, our boss may wish to be generous to the staff in daily shop management, because the role of the boss is to boost morale and enhance employee confidence.

With a high salary, there is high morale and good faith. As for how to work, there is a natural way for employees to do so.