Nike High-Tech Sports Shoes Design System Exposure

Earlier this month, Nike was awarded a patent called augmented reality design system, which describes a technology sense of sports shoes design.

When designing, users need to wear a "head mounted display" and look at the actual sports shoes in the real world.

With the help of a digital pen, the user can carry out the shoes.

Now.

Subsequently, the contents of the user's design will be pmitted to the computer, and will eventually be printed on the shoes.

This technology itself and

The design is hardly new.

Most mainstream sports shoes brands provide personalized tools on their web pages for users to design a pair of unique sports shoes.

For example, Nike's NikeID platform allows users to choose sports shoes.

Color, texture, or add text.

But for those who want to design a pair of sneakers from the beginning, the company does not have a comprehensive, end to end option.

It is reported that Nike may use virtual reality technology to achieve this function.

But from the specific description of patents, Nike should be interested in hologram technology.

Virtual reality devices (such as Oculus Rift) will put users into the virtual world generated by software, while hologram technology (such as Microsoft HoloLens) will display virtual layers based on real-world pictures.

It is reported that the patent was submitted in 2010, and now it is officially approved.

At present, there are still many questions about the patent, such as whether the hardware equipment used in the design is made by Nike itself, and whether the technology is for ordinary consumers or sports shoes designers.

Of course, whether Nike will really launch such a design system is still an open question.

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It is understood that as of the end of February, Xinjiang cotton inquiry, goods and pactions have not yet started signs, and textile enterprises and traders are still on the sidelines.

On the one hand, on the one hand, the small and medium-sized mills and cloth factories in Shandong, Jiangsu, Zhejiang, Henan and other places are generally postponed to fifteen after the first month of this year, and the quality enterprises are ahead of schedule at the beginning of the month. The production of the raw materials will be delayed accordingly. On the other hand, with the continuous rise of ICE futures, the quotation of the cotton prices outside the bonded cotton and the far month ships will rise as a whole, and the quotations from the Xinjiang cotton enterprises are also true and false, and the buyers and sellers are in the exploratory state, and their sincerity is not enough.

According to the heads of some cotton and hemp companies and oil plants in the mainland, they plan to dispatch personnel to the north and the south in the early March, because the quota is only 894 thousand tons and they are concentrated in the hands of large cotton textile factories and import enterprises. The general trade enterprises are more difficult to operate importers. In addition, there is not much left in the 3128 grade real estate cotton in the the Yellow River River Basin, which has a certain substitution effect on Xinjiang cotton. The market concerns are gradually turning to Xinjiang's hand picked cotton and machine picked cotton. However, the high yield and large quantity of Xinjiang cottonseed oil and the convenience of exporting are also important reasons for the oil factory's favour of Xinjiang cotton seed.

Due to the immediate entry into March, according to past practice, from the end of March to the beginning of April, most of the cotton fields in Bachu, Mengaiti, Shache and Akesu will be sown. Therefore, the return date of cotton farmers in the mainland contracted by land this year is mostly ahead of schedule, because the proportion of agricultural materials such as fertilizers, plastic film, seeds, pesticides and other agricultural products before the Spring Festival is not high. In addition, the annual auction of land contracts for counties and townships will be held once a year.

Some farmers believe that because of the low seed cotton prices in 2014, the cotton farmers' income is generally not ideal, while the jujube, walnut and other fruit industries are less effective. Therefore, it is estimated that the land contract price will drop from 800-1000 yuan per mu last year to 600-800 yuan per mu, and the enthusiasm of farmers to rent land and package plants is still very high.

Farmers in Bachu and other places appeal for credit unions and other loan banks to release "production loans" in advance according to the application amount, so as to ensure timely purchase of agricultural materials and seeds by cotton farmers.