How Does A Clothing Store Manage Its Stock?
Clothing is changing rapidly in design, especially in women's clothing. Because of the characteristics of the clothing industry, many enterprises are now facing a common puzzle. That is, the business seems to be booming. But after a year-end inventory, it is discovered that the money that has been made in a year has been kept in the warehouse. Many managers think that the garment industry is changing too fast. No matter from clothing materials, color matching, style, workmanship, etc., it has put forward very high requirements for garment enterprises. If you want to keep up with the market, you can only do everything.
I do not go to the method, do not go deep into introspection, the root cause of too much inventory is; there is an industry characteristic, and it is impossible to achieve zero inventory management. That does not mean that too much inventory is a normal phenomenon, that is, it is also appropriate to control within a certain range of proportions. Inventory can not be regarded as silver in warehouses, so it is necessary to change the stock into silver. For these reasons, we can improve from the following aspects.
Because the clothing industry is particularly seasonal, the change of clothing products is another characteristic of the clothing industry. The consumers' favorite styles and colors in a few days do not mean that she will still like it tomorrow. At that time, the stores are required to act as a good task to collect market information, and timely understand and collect the information of the market frontline, and feed the information to the design department in time, so that the design department can develop the style suitable for the market demand according to the needs of the market, and keep up with the market trend.
As a designer, you can't always stay in the office and think hard about the design. You can use the modern developed network to connect the market with the actual design.
Fashion design thinking comes from life and into people's lives.
Yes, no matter how creative and popular new models are developed, they will eventually be sold through stores. The ability of shopping guide buyers is strong or weak, which is directly related to the sales volume of products in the market, so the output of a new type of listing will be large, depending on the sales ability of the stores.
1. of course.
Exclusive shop
The basic selling skills of the shopping guide are necessary, but not only in the sales language, but also in the clothing consultant of the customers.
What is the selling point of this new garment? How can it match the style of other garments with the other clothes? This can not only reflect the style of this product, but not only let the salesmen of the store explore themselves at work; first, make the designer to let the guide understand the characteristics of your design product, not only do you know it, but also let all the people involved in sales know the style of the dress.
clothing
What kind of fabric can be used to match the other garments to achieve the best results.
2. store display: how to display a new type of listing, what kind of style the overall store displays, and the best way to show it to consumers, so that consumers can be infected with your terminal atmosphere when you come to your store, how the windows are displayed, what kind of clothes they are wearing, and so on. The design department should give some guidance to the store, and don't blame each other for the bad new sales.
It is impossible to make a costume to zero inventory. When you encounter some products broken code, style obsolescence and so on, you can open a promotional area in the exclusive store, so that you can drive the popularity of stores and you can also digest the inventory of goods.
There must be a smooth flow between stores.
Information system
Once there is a high inventory of a commodity in a store, it can be pferred from headquarters to stores.
The inventory management of clothing stores is mainly based on information such as season and fashion trend, and reasonably allocate the clothing inventory according to the actual situation of the store.
As long as you control the store's inventory very well, you will be pleasantly surprised to discover in the coming year that profitable stores have been profitable.
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