Eleven Principles That Must Be Observed Before Choosing A Clothing Store Site
We all know that the quality of the store has a great influence on the clothing store. Therefore, before starting a shop, the entrepreneur must find a way to find a good store.
When choosing a clothing store, we must aim at different types of target stores, because different types of shops, such as independent stores, shop outlets, counter contracts, single storey shops, multi-storey stores, bottom shops, middle level stores, high-rise stores, etc., correspond to different location principles.
However, Xiaobian believes that the following principles should be considered as a general principle. After mastering it, it will be easy for the site to be selected.
1. there are enough target customers, including people's traffic, potential and reality.
purchasing power
And so on.
2., there are convenient pportation conditions. If the customer's level belongs to the car owners, such as high-end beauty salons, high-end service places and high-end merchandise stores, the parking lot should also be considered.
3. to facilitate the distribution of goods in our store, this is particularly important for large stores, goods with frequent distribution and large quantity of goods.
4. local public security and other safety conditions are good.
5. public
Infrastructure
Complete.
6. there is no contradiction and disharmony between the neighbourhood style, content and traffic volume of the address.
7., it can be achieved at the cost of economic cost and cannot be simply considered at the cost of rent, because generally speaking, the rental price is directly proportional to the proceeds obtained from the address.
Economic considerations can not be a single item of cost or income, but the difference between the two is the net profit.
8. in the lot.
Management
It is in conformity with the relevant laws and regulations.
For example, near the kindergarten door is the place where parents gather (waiting for children), but according to certain areas, it is not lawful to set up home appliances stores in these places.
9. enough space.
10. moderate competition, though competition is not all bad, but excessive competition can easily lead to difficulties in single store operation. Single shop staff will also be very tired, because they will face enormous pressure every day.
11. this address can be obtained - this is also the most important one. Although the address is an absolute prime location, it can not be obtained for various reasons, and such an address is still an unknown address.
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