How To Get The Advantage Of "Geographical Advantage" In Location Selection Of Clothing Shops
Although a good location is not absolute, it has many commonalities, such as large population mobility and convenient pportation. Therefore, the following factors must be considered when choosing a good location:
1. person traffic: daily, holiday and day, night to person and ratio;
2. vehicle flow: traffic flow between automobiles and motorcycles.
3. traffic: current and future possible increase or decrease
Means of pport
;
4. road width and parking problem;
5. regional characteristics:
Competition shop
, complementary stores, financial institutions, cultural and educational facilities, leisure facilities, etc.
6. population survey: population, consumption habits and so on;
7. business circle survey: main and minor business area, rent and price.
According to the location of the popularity of the shop, it can be roughly divided into two categories: one is opened in the crowded downtown area, and the other is located in the residential new village.
The former is more important because of being a neighbor with a big shop. It should be more important to look for something that the store does not have.
To run such a small shop, we must make a thorough and thorough marketing.
A small shop in a busy market may be able to run goods that cater to the tastes of young people, because young people like to shop most.
On the contrary, small shops that run old people's products should be opened in residential areas, which is the scope of activities for the elderly.
Shop purchase
As a variety of real estate investment, it has the dual characteristics of being able to rent and operate independently, which has attracted investors' attention for a long time.
However, it is not easy to buy a shop to make money. The choice of shops is very particular.
Investment shops pay attention to lots. There are generally three kinds of shops: the first is the mature central business circle; the second is the formed business circle, which is adjacent to large residential areas or employment centers, attracting large numbers of employment office buildings or economic development zones; and the third category is the interior of residential areas.
In the mature central business circle, the investment shops are large, and the nature and development level of different business circles will directly affect the operating efficiency and the rents of the shops.
The operation of this shop is borrowed from the popularity of the whole business circle at the very close distance. Moreover, there is a constant guarantee of the flow of people.
Generally speaking, the employment center provides the demand market for residential areas, and the residential areas provide sufficient labor for the employment centers.
The rise of shops will start the two boom of housing and employment, especially the quality and price of new buildings will increase significantly, which in turn will increase the value of shops.
If the shops in the investment zone need to be more careful, on the one hand, the flow of people is limited; on the other hand, the consumption of the residents in the district is only for convenience, but it is difficult to have sustained and large consumption.
Suitable for investment in the District store, preferably in a larger scale or open area, there are spacious block roads, the main entrance and exit, street corner and other location shops are the best target for investment.
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