New Industries Derived From Luxury Goods

LVMH for the growing number of Chinese tourists, the Chinese Planning Association of Parson Design Institute continues to train new immigrants from the US unemployed Chinese and Chinese, the luxury retailers of the service group. With the growth of luxury goods, apart from luxury training, some new industries surrounding luxury goods have been developed recently. For example, have you found that many people around you have read luxury management major?

This new occupation, which has just emerged in China, is unfamiliar to many people. In Japan, Korea, Hongkong and China, luxury appraisal has been professionalized.

To get the certificate of luxury appraiser, the lowest threshold is to pass the qualification examination and have more than one year working experience in a second hand luxury store. Of course, if you want to become an intermediate appraiser, you need 3 to 5 years of relevant work experience.

The classification of luxury appraisers is delineated according to the scope of mastery of skills. Primary appraisers are proficient in handbag identification, while intermediate appraisers are proficient in identification of handbags and watches. Senior appraisers can also identify the authenticity of high-grade jewelry. Generally speaking, luxury appraisers who possess certificates can see the trick of fake luxury goods. It is generally no problem to distinguish B high imitation products. For higher grade a high imitation products, appraisers will even use infrared rays to assist identification.

Abroad, luxury appraisers also belong. Highly paid job The average annual salary will be around 100 thousand yuan, and a senior appraiser can get an annual salary of 500 thousand yuan.

"Luxury goods" Gemmologist The main responsibility is to distinguish the true and false of luxury goods. Because of learning a lot of professional knowledge and having long practice training, it is more reliable than the identification of ordinary people. In Japan, accreditation reports from the appraiser can be recognized by the relevant departments. Japanese luxury Exchange Promotion Association Secretary General Li Na said.

Since the group needs to manage, the university has launched a luxury management specialty. More than a decade ago, some institutions in France opened similar professions, but the "luxury wind" really began to blow. The newly opened schools were located in higher commercial and economic institutions in Paris. Now these specialties have formed a one-stop pattern. From basic elective courses to master's degrees and MBA, students of all levels can choose to learn.

As a luxury brand Kingdom, France's international luxury management major MBA in France has five stages:

The primary stage (summer) focuses on familiarity. Luxury goods To learn the basic subjects and skills required by any MBA graduate student (Finance and accounting).

The second stage is aimed at strengthening business knowledge and understanding the trend of luxury market development.

The third stage is devoted to luxury brand management and semiotics.

The fourth stage concerns the specific issues of management and luxury goods industry.

At the end of the course, the students conduct a group of two months' field project consultation activities for a company in this field.

However, luxury management is actually part of management, and some will go to high-end car marketing, golf course management, cosmetics companies and so on. Therefore, it is better to have the foundation of economic management or the basis of pure art design. The foundation of management can have a general grasp and prediction for the market and consumers. If you have an artistic foundation, you can explain the design connotation of luxury goods when you sell.

Ten thousand yuan famous brand bag is sought after by fashion people. However, how to care for it has caused many people to have a headache: they will not care for themselves. Sending them to the brand headquarters is not cost-effective, and it is not easy to send them to the general nursing shops. As a result, the company with keen sense of smell has locked its eyes on luxury conservation, and stores that specializes in luxury conservation have begun to grow.

Ding Zhiguo, an economist at Jilin University business school, thinks that luxury goods conservation shops have great prospects for development. But because they maintain expensive items, the cost of maintenance is higher, and there is also a high risk that can not be restrained. Because there are not many people who care for luxury goods, the main target is the crowd in the middle zone.