Chinese Garment Enterprises Begin To Focus On Developing African Markets

It is understood that the adverse effects brought by changes in the economic situation last year in China Clothing enterprise Foreign trade business is hard to do. At present, the global foundry industry chain has been spanferred from Europe and America to Asia, Japan, Korea, China, Hongkong, China and Taiwan, and then through the mainland of China, it has gradually shifted to Southeast Asia countries such as Vietnam and Kampuchea, and has extended to Africa. Among them, the textile and garment industry is most obvious.

The industry generally believes that Africa It will be the last "value depression" of the textile and garment industry. All this stems from the increasing saturation of other clothing markets around the world and the cost of expanding businesses. financial crisis It has played a role in boosting fuel. "Our company is very optimistic about Africa's business. This is mainly due to the close proximity of Africa to the European and American markets, and the important cotton producing areas. The enthusiasm of customers is very high." Yao Qiaoe, director of foreign trade of Fujian Caroline apparel limited, said that East African countries had lower cost of spanporting clothing to Europe or the United States than the East Asian and Southeast Asian countries in addition to cheap labor. Meanwhile, African countries signed a special trade agreement with the United States in 2000, and American clothing entered the African market for tax exemption. With the development of the local cotton industry in Africa, local resources can be purchased to further reduce costs.

At present, the international giants H&M, Tesco, Primark and other garment enterprises have begun to purchase from Ethiopia, because the country has no minimum monthly salary limit, and for unskilled workers, the monthly salary is only 35~40 dollars, which is much lower than that of Burma. These foreign clothing merchants are very popular in African countries, and they also benefit a lot from the abundant local labor force and energy. At the same time, the clothing industry in Kenya is also growing. Although the monthly salary of the workers in the country is about 120 dollars, the government attracts these foreign businessmen with abundant rewards, so many foreign businessmen are willing to do business in Kenya.

Insiders said that the main participants in the world textile and garment market and the important customers in the cotton market were mainly from Asia, of which China accounted for a relatively large proportion. At present, the textile and garment industry is one of the important pillar industries in Africa. Southeast Africa has the most dynamic textile industry in Africa, and is an important cotton producing area. In recent years, it has attracted a lot of money. "Chinese enterprises can bring advanced technology and management methods to Southeast African countries, help to improve local production processes, and try to spanfer the garment industry and related supporting industries to southeast Africa as a whole," he said. Yao Qiaoe said.

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China, the world factory, a world shaking name. By conscientiously studying the speech of Wang Tiankai, President of the China Textile Industry Federation at the tenth annual meeting of the China spinning Roundtable forum, the new normal characteristics of the textile industry are becoming increasingly prominent, which has put forward higher adjustment and spanformation requirements for the majority of enterprises. The pressure and challenges of enterprise development will continue to increase, but at the same time, it also implies opportunities for external development and the driving force for self improvement. Yang Hexiong, Deputy Secretary General of Gansu textile and Garment Association, pointed out that China is already the world's first manufacturing country for sewing equipment, but there is still much room for export. Although China's export of high value added products such as automation and computer control has increased greatly in recent years, there is still a gap between domestic high-end sewing equipment and international advanced level.

China lacks the core technology with independent intellectual property rights, and the high-end market of high technology and high value-added products is basically occupied by foreign enterprises. Many high-end products or key components and new technologies are still in the hands of some large international enterprises. At present, the market share of sewing machinery products in China is around 10%, most of which are high-end products. The design standards and brand products of developed countries in the high-end market will continue to dominate. Therefore, exploring and developing intelligent equipment for textile and clothing is of great significance.

At present, the R & D innovation of sewing machinery industry in China has developed from "Introduction and absorption" to "independent innovation" stage. The high value-added optical and electromechanical integration products and all kinds of additional auxiliaries and accessories have become the product research and development direction of the industry. Intellectualization, functionalization and diversity have become the thrust of R & D. In particular, it is necessary to comprehensively promote the implementation of "machine substitution" in labor-intensive enterprises, and focus on promoting the popularization, application and demonstration of intelligent equipment and advanced automation equipment for industrial robots, so as to achieve the goal of "reducing staff, increasing efficiency, upgrading quality and ensuring safety", and further optimizing the population structure, improving the labor productivity and technological contribution rate of enterprises, cultivating new economic growth points, and accelerating industrial spanformation and upgrading. Through R & D, design and manufacture of intelligent equipment, we can effectively reduce the low quality labor consumption, save labor costs, improve labor productivity, improve the quality of products, and ensure safety and environmental protection production.

The successful implementation of "machine substitutions" has promoted the spanformation and innovation of management methods such as production management, human resource management, information management and so on. The organization is more lean and systematic, and ultimately promotes the spanformation and upgrading of enterprises from "manufacturing" to "intelligent manufacturing". The state is required to attach importance to the R & D design of intelligent equipment for textile and clothing, and focus on promoting the popularization, application and demonstration of intelligent equipment and advanced automation equipment for industrial robots, so as to achieve the goal of "attrition, efficiency, quality and safety", and further optimize the population structure, improve the productivity and technological contribution rate of enterprises, cultivate new economic growth points, and speed up industrial spanformation and upgrading. The future intelligent equipment of textile and clothing will lead the world factory, which is of great significance for technological progress, improving the quality of labor, improving the production efficiency of enterprises, promoting the adjustment of industrial structure, and promoting the spanformation of industrial development mode.