Underwear Store Marketing: Selling A Lifestyle

If the customer's consumption is fixed, for example, a person can only drink a bottle of drinks at a time, if we can let customers buy high value drinks, the unit price of customers will obviously increase.

In these respects, we adopt some seemingly invisible but deliberately guiding ways to guide customers to upgrade their consumption, which is obviously a good strategy.

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The same is true. If customers buy high priced goods, the final turnover may be a lot of times.

In the case of customer's ability to consume, and in the case of little difference between customers' personal wishes, why don't we recommend higher priced products? And even if customers have no choice, then recommend other products after you recommend high priced goods.

Psychologically, it will be easier to accept and feel that these are cheaper and more affordable.

You are not selling goods, but rather

A way of life.

Eileen Chang said, "everyone lives in his own clothes."

This sentence is very thought-provoking. Her so-called "stay" mostly refers to the publicity of the dress to the character, which confirms people's pursuit of individuality.

If we really can fully grasp the needs of consumers, combine the psychology of shopping and the functionality of commodities, we should have a thorough understanding of the research and development ideas of commodities, and skillfully assemble and display products.

Selling lifestyle is more important than selling products.

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First of all, the strength of suppliers, the choice of strong suppliers, is to join forces with the strong, so that you can win more than you alone.

The supplier has the strength and the style is updated timely so as to seize the market opportunity.

Another point is that many powerful suppliers do not care much about your capital. They focus on your business philosophy and management capabilities, and what is the amount of first batch purchase.

Secondly, the supplier's sense of responsibility, the responsible supplier is concerned about your business, because for him, you are his terminal, pay attention to you, is to pay attention to your business, they will also consult your opinion on the goods, will also ask how your business is, and will also give you some suggestions such as hanging version or other business.

Finally, is there any guarantee for the source of the supplier? Generally speaking, there is no problem with the supplier of the long-term agent. The supplier has the manufacturer's protection, and it will not break the supply without any reason. It will not be lost after you accumulate the market.

Suppliers who choose long-term cooperation can refer to the operation time of the suppliers. The longer the general business hours, the richer the accumulated experience.

How to buy clothes? It needs to be considered in terms of cards. Good cards, good natural connections and good reputation are trustworthy.

I hope you can deliberate carefully and find a partner who can work together for a long time, and we will grow our business together.

When we talk about business and find partners, it's natural to talk about business.

I hope you have a good experience to share with you.