Clothing Shop: Customers Must Try Hard To Try Them On.
Most shopping guides are "old three" for customers.
Greeting, "welcome to * * *!"
If you are a customer, if you are a customer, you will reply, "I want to buy a jacket, and I want to buy it." Only 5% of the super clear customers will respond to your desire to buy a coat. 95% customers will say, "I'll take a look." )
3., I encourage you to try it on. "If you like, you can try it!" (if you are a customer, you will reply, "OK, OK, I want to try Oh, help me pick clothes quickly"? Almost all customers will remain silent on this sentence. )
After you've run out of "old three", you can't do it urgently, so you can add a sentence "no buy, no matter". You think you are lowering the customer's pressure. Actually, the customer understands that you are putting pressure on TA. TA will think that if you haven't tried for a long time, if you are impatient, you will say this.
Therefore, these words and actions and behaviors are virtually going to sell customers quickly.
So how can customers get into the fitting room quickly? There are two kinds of customers, one is the new customer, the other is the old customer.
For new customer We need to start with three steps. :
1. greeting: welcome / good morning / Hello!
2. compliments: beauty, your nails are beautiful / handsome, your bags are fashionable!
The 3. set is close to: which nail shop is it made in? What brand is it? When customers cooperate, you introduce the trial stage, do not cooperate, and continue to praise in the same way. The next sentence is: "we have a new model here, which is tailored for your nails and bags. You must try it."
For old customers, they can simply recommend a few words. Try them on? 。 "You haven't been here for a long time. We all miss you. We talked about you in the morning. Wow, it's beautiful again. Look at your hair and change your color. " (Han Xuan)
"You haven't been here for a few days, we've got lots of new models!" according to your understanding of TA, find clothes suitable for TA. (encourage try on)
Either way, as long as the customer gets the clothes, or the customer is on the side hanger. Turn over clothes When you suddenly take a garment for 2 seconds, you start to put your clothes on TA's hands.
The first step is to quickly lift the coat hanger.
The second step is to push on the customer and paste the customer's body, then say a sale (for example, "this is our new model", "this is very suitable for you").
The third step is to wait until the customer takes the clothes by hand, and your hand will be pulled back like an electric shock, and no more clothes will be taken back.
The fourth step is to tap the customer's shoulder with one hand for two times (old customer or extrovert customer, or even directly shoulder or arm arm). The other hand points to the direction of the fitting room, and then the foot slightly walks toward the direction of the fitting room.
The above four steps will bring the overwhelming majority of customers into the fitting room.
At this time, it is not necessary to introduce commodities in a tedious way, but not to say "no practice". For example, "we have a down coat. Would you like to try it?" but not to the customer. Just say no, 20 points; just do not say, 70 points; say and do 100 points! Remember, customers just entered the store, your goal is to quickly "customers" please enter the fitting room.
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