Lining'S Losses Narrowed 48% In 2014
Li Ning Co Ltd announced its annual performance in 2014.
Revenue increased by 16% to 6 billion 728 million yuan per year.
2014 in the second half of this year, revenue grew by 23%.
According to the announcement, in 2014, the pre tax profit plus depreciation and amortization loss was 323 million yuan, and the second half was amortized for 28 million yuan.
The loss attributable to equity holders was 781 million yuan, with a loss of 196 million yuan in the second half.
Amortization of allowance for bad debts and one-time costs recorded a significant improvement compared with last year.
The annual loss narrowed by 48%, while the second half narrowed by 82%.
And the operating capital has improved.
Inventory is mainly due to the expansion of self retailing business.
In terms of gross margin,
Lining
The overall cost of sales in 2014 was 3724092000 yuan, and the gross gross profit margin was 44.6%, compared with 44.5% in 2013.
In response, Lining said that because of the strong recovery in the performance of new products this year, sales accounted for a significant increase in gross margins.
At the same time, the increase in procurement costs will further impact on the lower prices.
Stock
The clean-up and other factors have brought about the loss of gross margin to a certain extent, which has offset the impact of the rising gross margin of new products.
It will further focus on cost control to ensure the stable performance of gross margin.
Cost of sales, Lining 2014 annual
Selling cost
For the 3262312000 yuan, the gross profit margin was 45%, a slight decrease in the same ratio.
In other words, Lining group's core brand Lining's income accounted for 88.2% of the group's total revenue, reaching 5 billion 930 million yuan, an increase of 16.7% over the same period last year.
In the second half of 2014, orders for orders were up to five year-on-year in the third quarter of 2015, with a year-on-year growth of more than 15% in the latest quarter.
Coupled with the positive growth in the same quarter sales in the second half of 2014, the number of units increased in the fourth quarter of 2014, all of which increased Lining's income, especially in the second half of the year.
The revenue of the red double joy card has been growing steadily, and the income growth rate is 11.3%.
As of December 31, 2014, the number of shops in Lining regular stores, flagship stores, factory shops and discount stores was 5626, a 289 decrease compared with December 31, 2013.
51 dealers, 4 fewer than in December 31, 2013.
In addition, Mr. Lining, executive chairman and executive director of the Lining group, has been appointed as the acting chief executive officer of the company since March 18, 2015.
- Related reading
- Fabric accessories | Donghua University Party Branch Of Hi-Tech Textile Department Launches Theme Party Day Observation Activities Of "My Motherland And I"
- Fashion shoes | New Brun X J.Crew 2019 Brand New Series Shoes On Sale, Snake Skin Texture Embellishment
- neust fashion | 2020/21 Autumn And Winter Fashion Trends Of China'S Textile Fabrics Released
- Industry Overview | Textile Industry "Autumn Exhibition" Held
- Industry Overview | 2019 Keqiao Fashion Week (Autumn) Formally Unveiled Keqiao Fabric "Sharp" Products To Lead The New Fashion.
- Industry Overview | Set Up An Industrial Cooperation Bridge Between Keqiao And Milan, Milan Keqiao Museum Signed Yesterday.
- Fabric accessories | Vietnam'S Textile Industry Has Not Benefited From The Sino US Trade War?
- Fabric accessories | New Advantages Of Jiangsu Textile Recycling Industry
- Fabric accessories | Zhejiang Textile Survey Institute And China Hownet Jointly Build "Zhejiang Textile And Garment Industry Quality Improvement Service Platform"
- Industry Overview | Central And Local Policies To Create A Manufacturing Innovation Plateau
- Luxury Goods Prices: No Longer Have Price Advantage
- "Formatted" Department Stores Accept Market Voting.
- Interpretation Of The Three Hidden Worries Behind Jingdong'S Huge Losses
- China Fashion Brand CEO Leading Show Salon Held
- Dai Sha 2015 Spring And Summer Women'S Wear Posters Fashion Hits
- O2O Driven Single Day Sales Increased By 130%
- After Chanel's Price Adjustment, The Classic Handbag Price Difference Is Less Than 2000 Yuan.
- Camel Brands Wear Young Bodies And Shine In The Streets Of Early Spring.
- Wear Hot Hormones In Camel's Men's Shoes
- Roger Vivier2015 Spring And Summer Shoe Series Fashion Hits