Jingdong Announces O2O Independent Wholly Owned Subsidiary

March 31st,

Today officially announced the establishment of an independent wholly-owned O2O business subsidiary, and the existing O2O business module "home" all the relevant departments and personnel merged into the independent subsidiary, and Jingdong mall, Jingdong finance, pat, Jingdong intelligence together to form the five major business groups Jingdong group.

It is reported that Wang Zhijun, vice president of Jingdong group, will serve as the president of the O2O business subsidiary. He will report directly to Jingdong group CEO Liu Qiangdong. Deng Tianzhuo, the vice president of Jingdong group, the original O2O product, is responsible for the strategic work of the O2O subsidiary.

Not long ago, Liu Qiangdong revealed at the Boao forum for Asia.

The layout of the service platform will become an important strategy of Jingdong group in 2015.

He also stressed, "you can go back once again."

Front line, personally led the Jingdong O2O team to start business two times.

In March 16th this year, Jingdong launched the O2O product "home", relying on the Jingdong logistics system, integrating all kinds of O2O life categories, providing users with 3 km range of fresh and supermarket products distribution, and flowers, takeaway and other kinds of life service projects, and based on mobile terminal location to achieve rapid delivery within 2 hours, and create a life service integration application platform.

Before the release of the version, the Jingdong has conducted a small range test in Beijing and Shanghai. At present, "home" can provide thousands of products and some services mainly based on fresh and super commercial products. It is expected to cover Beijing's fourth ring inner city area and densely populated residential areas (Tongzhou and Tiantongyuan) by the end of March, and will gradually expand to Shanghai, Guangzhou and Shenzhen within this year.

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A few days ago, the deputy mayor Meng Qinghong investigated the three e-commerce development models of different types of cities on the basis of the development of e-commerce in our city, and held a forum on the spot to make arrangements for the development of e-commerce in Kunming.

On the same day, the research group composed of the Municipal Commerce Bureau, the Municipal Finance Bureau, the Municipal Commission of industry and commerce, the municipal development and Reform Commission, the Municipal Industrial and commercial bureau and other departments led the investigation of three different types of e-commerce companies, including Yunnan three network technology Co., Ltd., Yunnan provincial university creative park and Kunming dongxun Technology Co., Ltd.

Among them, Yunnan three Nine Network Technology Co., Ltd. is a digital 3C products mainly set up, set up merchandise sales, logistics and distribution, after-sales maintenance as one of the e-commerce company, set up more than 70 branches, its visit volume, click through rate, sales volume and industry visibility and influence, are in the forefront.

After the investigation, a forum was held. According to the investigation, the relevant units combined their own functions and the current situation of e-commerce development in our city, and discussed their respective thinking and suggestions on how to promote the development of e-commerce in our city.

After listening to the speeches of relevant units and enterprises, Meng Qinghong put forward 5 requirements for pushing forward the development of e-commerce in Kunming.

First, we must fully understand the importance and urgency of developing e-commerce. We must pay equal attention to online and offline trade.

The two is to do a good job in the related basic work. The municipal development and Reform Commission should sort out the existing policies involving e-commerce, study policies that need to be strengthened and innovating, and then put forward some suggestions to promote the development of e-commerce in our city; the establishment of e-commerce statistics system and the construction of e-commerce platform should be carried out.

The three is to identify the new starting point for pushing forward the work, establish an e-commerce based exchange, and conduct in-depth research on cross-border e-commerce and organize its implementation.

The four is that finance should support the development of e-commerce. The Municipal Finance Bureau should set up special funds for e-commerce development as soon as possible, formulate capital management measures with the business sector, cash in support of enterprises, and pry social capital into the e-commerce industry.

The five is to implement the relevant work plan. Several key work contents identified in the work plan for the establishment of a national e-business demonstration city in Kunming should be carefully combed and implemented.