Knowledge Release: Four Major Points For Attention In Decoration
The color of the store should be unified, and the color of clothing and decoration should be harmoniously integrated, so that people can see the main color of the store at a glance. But the unity here is not the same as that of the dress and decoration, which will make the store look dull and monotonous.
Clothing stores, in a sense, sell not only goods but also shoppers' shopping atmosphere, which requires investors to work hard in decorating.
How can we save money and achieve the required store effect?
stay
Store image
In terms of design, it is not necessary to rigidly move the previous set of standards, but to investigate the shops themselves and the surrounding situation, to see the direction of the passenger flow, the situation of sunshine, the situation of obstacles, the color and style of the surrounding shops, and then design according to these specific elements according to the standards.
Nowadays, many clothing stores are very casual in the store image design. They just do not observe the actual location of the shop according to their own imagination or copy the decoration of other shops, let alone investigate their competitors.
Product display is also a very deep knowledge. 40% of the sales quality is in display.
Good Chen Li can perfectly display the advantages of the product, enabling consumers to buy impulse.
display
It can be divided into theme display, promotion display, new clothes display, etc., according to different timing, different display can attract.
Consumer
Produce good sales.
The image and style orientation of clothing should start from the classification of customers and distinguish different styles of advertising.
Casual wear shops should give people the feeling of being free and relaxed. They can give a background music with strong sense of rhythm. They have contrasting colors and gorgeous lights. They should be folded, displayed and displayed on the side.
The color of women's clothing stores should be feminine. Light blue + white, red + white, purple red + white, camel + white, white, black + white are all good choices. Store lines should be streamlined, slender, light and soft, with more mirrors (women naturally love to look at the mirror. When you have many mirrors here, even if you do not look at your clothes, they will attract them.
Men's wear is mainly made of rough lines and deep colors, mostly made of walnut and other materials.
Clothing stores, in a sense, sell not only goods but also shoppers' shopping atmosphere, which requires investors to work hard in decorating.
If it is to be well decorated, it will cost a lot of money to spend more money. Simple decoration may not attract consumers to stop and lose business opportunities.
How to balance the relationship between them to achieve the purpose of saving money and attracting customers?
In the kitchen, with ordinary bricks and tiles, under the unnatural light, the quality of the construction may be considered as a quality problem due to the reflection problems of different wall tiles.
1, stationary main material: the main material used in decoration, especially wood, should be prepared in advance. It is best to place 3 to 5 days in the indoor heating equipment, so that the moisture produced by the volatilization due to temperature changes will make the moisture content of wood close to the indoor level, so as to avoid deformation after decoration.
In winter, indoor and outdoor temperature difference is large. No matter the wall tiles or floor tiles, it is necessary to wait for the indoor temperature to be paved, so as to avoid the phenomenon of hollowing and shedding after construction.
In addition, the brick shop should pay attention to timely pointing.
2, wood early seal paint: winter decoration, be careful not to decorate materials stacked on heating equipment, so as not to cause uneven heat and deformation.
For some wood, it should be done early. The paint can prevent dirt and reduce the loss of water.
3, be careful of changing windows: replacing ordinary steel windows or aluminum windows into plastic steel windows, we should also pay attention to some problems: replace the external windows to be fixed; the cement mortar around the sealed windows must be tightly sealed; the sealant strips of the plastic steel windows should not be sealed too tightly; the windows will be contracted to a certain extent during the winter installation, and when the hot summer windows are heated, they will expand.
4, noon acceptance: winter indoor natural lighting in the afternoon near the evening will become very poor, it is best to check the natural light in the most adequate noon.
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