Three Points Of Decoration Of Clothing Store
The simplification of props becomes a trend. Even the props are invisible. They not only feel fashionable, but also highlight the quality of products and products.
At the international fashion exhibition in South Korea, there is a booth specially selling silk scarves and scarves. The props used are simple lines drawing on pparent and crisp plastic moulds. After the contour is cut, the Nissl silk is hung on the top of the exhibition. The position of the props is in line with people's sight. The scarves are put on the shoulders, and the texture of the beautiful texture of the scarves is fully displayed through the support of the pparent invisible props.
A hat shop uses a similar iron lamp holder as a prop, placing exquisite hats on it, which is both creative and highlighting products.
Beverly Hills, USA
shorts
The shop adopts another kind of stealth prop's technique, almost sees the trousers not to see the prop, the product effect is clear.
In the window of Japanese department store in Osaka, the head of the model is made of wire. The illusion of the head makes the customer feel fresh and avant garde, and makes the attention more focused on the product itself, which leads to a new fashion and Fashion Association.
The mystery of unified props lies in the full application of the "repetition is the memory" rule of thinking. The famous French brand LV, the window of Paris Champs Elysees street, has become the world leader. In the United States, Japan, Korea and China, almost the same form of props is used.
This makes use of repeated techniques to make consumers remember their brand deeply.
Italy Milan, Las Vegas commercial street EMILIOPUCCI store in the United States and underground shopping mall in Nagoya, Japan all adopt this technique.
The use of high-grade art or cultural relics replicas, foil the atmosphere of product culture, create cultural interest.
A clothing store in Beverly Hills, USA, copies world famous oil paintings, but
color
The purity is reduced, close to monochromatic, forming a very harmonious and uniform hue, putting the props on high-end clothing, interviewing in the environment of appreciating oil paintings, the elegance of the costumes and the noble of oil paintings, the combination of products and art treasures, and the artistic taste and style of the products are highly sublimated.
Of course, apart from famous paintings, cultural and entertainment products can also be used as decoration to set off the characteristics of products.
A window in Seoul's cultural street in South Korea uses dice as background props to create a casual atmosphere for clothing.
With the same pattern as background, it can also play a role in deepening customer memory.
clothing
The sample is 1000 million, the jacket is a collar, two sleeves, the trousers are all two legs, is not easy to distinguish.
This requires the design of beautiful patterns or LOGO to help memory.
Through the pattern, consumers can remember your brand.
American and Japanese window displays use this technique to design a decorative pattern that is used repeatedly in the back of the window. It is indeed an ingenious way to impress people.
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