The Demonized Micro Merchants Are Still Searching For The Most Suitable Way To Survive.
Like most microdealers, Wang Ke started from the mask. But Wang Ke's cleverness is that she thinks mask is just the beginning. 3 months ago, Wang Ke decided not to sell the mask.
Wang Ke Wechat Business Survival confirms the dilemma of this circle: the "three no" mask was exposed, and the false wealth myth was punctured, and the demonized micro merchants were still searching for the most suitable way to survive.
Micro mask is just the beginning.
Wang Ke's mask business was also a hot ten year old, Jialin mask.
At that time, Wang Ke had to update many friends circle every day, mostly in show products.
In product promotion, in addition to showing a few mask products, there is no need for "chicken soup body". "Don't ask me how much I can earn. When you ask this sentence, your mind is still in the stage of working for others, I'm just your warehouse, how much you can earn and ask yourself how much you want to earn."
Wang Ke was already very familiar with these words, but at the time she was not.
Wang Ke's micro business began by accident. The first thing was to see a Taobao owner she had bought before she opened a network store in a circle of friends. It looked easy, without special care, as long as it was in a circle of friends.
So after getting the goods from a friend, Wang Ke began to brush the screen life. However, the result of sending a bunch of products every day in the circle of friends is that many friends block themselves. Friends who are annoyed are directly blackmail, and the next thing is to block their dynamic information.
Even so, Wang Ke continued to brush his friends in circles. The updated chicken soup seems to be the most direct response to being blacked by friends. "Don't complain that your circle of friends is micro business. That means your friends are very motivated. If you are laughing at others now Wechat Business 5 years later, you will be more regretful! It's like no one was watching Ma Yun at the beginning! "
After a few rounds of "killing" friends, Wang Ke added a lot of address books and friends to QQ in order to expand publicity. Later, he added strangers everywhere, and even tried to spend money on fans, and finally bought a pile of zombie powder.
"Last year's micro business is to mask up, micro business is so hot, mask work must be done." But when it comes to whether the real micro business is really business, it's time to lie down and make money. Wang Ke's answer is, "money is definitely earned, but there is no software that can be seen with WeChat dialogue generator and Alipay spanfer screenshots."
In fact, in the who bought the mask of friends circle, the long micro-blog pushed the previously quite "inspiring" micro merchants to another extreme. Before selling a mask in the circle of friends was interpreted as a self guided play, Wang Ke had chosen to pull ashore.
If you want to make big money, you must invest more and become a high level agent so that you can develop more subordinate agents. Only after the agents have been put on the floor, the last goods have not been sold. In fact, before CCTV exposure (three no mask), we know that this kind of business is not long.
Now Wang Ke has spanformed from the agent mask to the Korean cosmetics shopping mall. She has not forgotten to remind reporters, "I don't sell American products. I'm telling you, Korean products are suitable for Chinese people. You can try."
However, there is still doubt about the purchase of micro businesses.
Zhang Jingwu (a pseudonym) and his friend made Australian merchandise purchasing on Taobao for many years. After the rise of micro business, he did not miss this piece. "Some of the purchases are really for the sale of a container, but many people buy bottles in Australia, and then fill in fake goods. Even we can hardly tell the true and the false."
But Zhang Jingwu insisted: "micro business is indeed very chaotic and needs to be straighten out, but based on the characteristics of acquaintance marketing, it is sure that the rest of the future will be quality sellers."
Make yourself proud.
The latest news of the demonized micro business is that after a 90 year old Internet user who claimed to be in the seven figure, the "poisonous mask" sold by the Internet red man disappeared after a series of complaints about quality problems.
Although there are a lot of complaints about customers who have no complaints, the industry will still feel that if individuals do micro business, they still have to start their own businesses.
Chai Guosheng, who called himself "Chai Zi" in the circle, planned this way. He sold 80 thousand yuan of dried salted duck for more than 40 days before the Spring Festival of 2014.
Chai Guosheng's experience is to sell things on WeChat, personal brand is very important, let friends circle of friends to trust you is very important. "The circle of friends who do not interact for the purpose are all hooligans."
In order to catch the eye, Chai Guosheng, who sells salted duck, has chosen a way that he calls "duck" when he publicize himself. His slogan is "to be a duck's Chai boy! I'm a duck. I'm proud!"
In addition to participating in many small business lines such as forums, salons and other like-minded friends, Chai Guosheng's secret is to share valuable stories or articles to the famous forum website to absorb powder.
"No, it doesn't matter. Insisting on writing is the kingly way. When I was doing WeChat marketing, I wrote five articles, four were about WeChat marketing, and one was about entrepreneurship, attracting thousands of fans.
"You can't always sell familiar friends, one is friends are limited; two, it is impossible for all friends to have needs, so you must develop new friends, expand your WeChat friends circle, and find the big size to help yourself." Chai Guosheng said, "sell a bunch of people from one person to sell with me, from 400 friends to 3000 close friends. It's kind of weird. I didn't think of it myself.
Surrounding acquaintances Circle of friends To do micro business, the market will become smaller and smaller. Truly good micro dealers will not just focus on their own circle of friends, acquaintances circle is more of a start. Whether we can walk out of this circle is actually a threshold for success of micro businesses.
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