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    Shun Super Shoes And Clothes Carry The Two Major Brands: Shoe Fair

    2015/4/26 16:14:00 27

    Shun Super FootwearFashion BrandShoe Fair

    Reporters from the booth to see that the Shun super shoes and clothing mainly "Super Cup" brand and "ADI bear" brand of children's shoes.

    Staff also told reporters that this exhibition, compared with previous years, the new increase.

    ADI bear

    "Children's shoes" brand, as its new brand, ADI bear children's shoes also have quite high popularity.

    At the scene, we can easily see that many exhibitors are very interested in this. They also consulted some questions while watching them. After receiving the reply from the staff, they had a satisfied smile on their faces.

    This exhibition is in line with super shoes and clothing in order to cater for the exhibition "focus economy".

    New normal goals

    To promote the new leap of footwear industry "and carry forward the purpose of its own unique brand culture.

    "Super Cup" is a popular singer.

    Wang Rong

    For the image spokesperson as the starting point, set sail the "Super Cup" brand journey, broke out a unique fashion leisure route.

    By the end of 2006, the "Super Cup" made persistent efforts and signed the Chinese film and television superstar Alyssa Chia as the new brand ambassador. It made the "Super Cup" brand famous and resounded across the river, and jumped the pioneer brand of China's sporting goods industry.

    In 2009, the sports craze brought by the Beijing Olympic Games, and the complex promotion of the brand image and the balance and optimization of the product mix, the "Super Cup" attacked again and made a brand new promotion strategy, and signed a huge sum of money to sign Joseph Cheng, a popular Chinese entertainment circle. Alyssa Chia formed the "dual core power" of the brand ambassador, and promoted the third stroke of the brand promotion.

    During the Expo, the German city of Wuppertal and Italy's Keno province came to visit the signing ceremony of economic cooperation and friendly cities and friendly cities.

    So many well-known domestic and foreign shoe brands gathered in Jinjiang and Taiwan will fight a strong brand effect, which will enhance the industry's recognition and participation in the Expo, enhance the international influence and competitiveness of the exhibition, and Shun super shoes and clothing will also seize the opportunity to make the "Super Cup" brand influence a higher level, and at the same time, do a better promotion of "ADI bear" children's shoes.

    Related links:

    Reporters learned from XTEP's exhibition area that XTEP's participation was mainly in summer new shoes and fashion sports.

    XTEP exhibition leader told reporters: this summer, XTEP launched the two series of running shoes, which are cool, smooth running and all-around shock mitigation. These two series of shoes use XTEP's latest technology, the vamp adopts breathable mesh surface material, and the adhesive is used to stabilize the vamp and provide support. The inside and outside sides of the shoes are designed with special design support, which has breathability, and uses the puefoam middle sole which can slow down and provide resilience.

    XTEP reported in 2014.

    The total revenue of the company was 4 billion 777 million 600 thousand yuan, an increase of 10% over the same period last year. Gross profit margin increased by 11.4% to 1 billion 947 million yuan, gross margin was 40.8%, with 7110 retail stores, and XTEP international chairman Ding Shuibo said that XTEP plans to maintain about 7100-7200 XTEP stores in 2015 and expand XTEP's children's sales network to 600-800 retail outlets.

    The seventeenth China (Jinjiang) International Footwear Expo lasted three days, 1700 standard booths, and the total area of the exhibition area was over 50 thousand square meters. It was divided into three major exhibition areas: footwear products, footwear machinery and shoe material accessories, which focused on the latest developments, the latest technology and the latest trend of shoemaking industry.

    With the theme of "focusing on the new normal economy and boosting the new leap in the footwear industry", the shoe Fair will be the first to showcase new developments in intelligent equipment, especially intelligent equipment and robot production lines.

    At the same time, Italy ARS group will be invited to hold the "2016 spring and summer international shoe and shoe material trend", and publish authoritative fashion and fashion information.

    It is reported that this shoe Fair attracted more than 500 enterprises from more than 70 countries and regions to participate in the exhibition.


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