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    La Natsu Bell Mainland Investors Hope To Share High Growth Feast

    2015/5/3 14:11:00 53

    La Natsu BellMainland InvestorsBrand Strategy

    La Natsu Bell announced that the company's board of directors adopted the motion to return to A shares on the same day. At present, the company's return to A share plan still needs the approval of shareholders' meeting, the Securities Regulatory Commission and other relevant regulatory bodies. If approved, this means that the mainland's two or three tier cities as the main market of domestic women's faucet La Natsu Bell, will officially return to A shares countdown.

    In fact, La Natsu Bell submitted the IPO application to the China Securities Regulatory Commission as early as the end of 2011, and opened the listing process of A shares, but only by the impact of domestic IPO suspension at that time, La Natsu Bell's A share IPO was stranded.

    "With regard to the strategic demand of the company at that time, the company is faced with a rapidly changing market environment and increasingly fierce competition in the industry. Only by financing as soon as possible can we solve the financial pressure and financial cost of the company and further enhance the market share advantage of the company." La Natsu Bell recalled to reporters. Against this background, La Natsu Bell chose to take the lead in the listing of H-shares in Hongkong.

    "There are many such cases." A Chinese investment bank analyst told reporters, "because of its simple process, short time and low cost in listing in Hongkong, H-share has become the only choice for many mainland enterprises to postpone the A share financing process. Previously, Zhongyuan securities and Wanda business were all seeking another way out of the A shares' suspension. At that time, the China Securities Regulatory Commission also actively encouraged large-scale enterprises to go H-share listing.

    For the main target market or mainland China's La Natsu Bell, the return of A shares is the return of the king. According to public information, La Natsu Bell's market share in China's popular women's clothing has surpassed HKEE International Group's 4.8%, ZARA's 3.2%, UNIQLO's 2.9% and H&M's 2.2%, and has become a well deserved local leading brand. Therefore, in the background of many brands of clothing A shares listed, La Natsu Bell started the return. A shares Listing is also a general trend.

    What needs to be emphasized is that in recent years La Natsu Bell The rapid growth of sales performance, once its A shares IPO is established, is undoubtedly a heavy profit for mainland investors, which means that investors can directly share La Natsu Bell's high performance feast and raise shareholder value.

    In recent years, the domestic textile and garment industry is ushering in. Transformation Due to many trade and monetary factors, the domestic garment market has entered the downlink cycle. However, in this context, Chapel's performance has been able to grow against the trend and become a legend in the industry.

    According to the annual report, La Natsu Bell achieved operating income of 7 billion 814 million yuan in 2014 and net profit of 500 million yuan, up 25.5% and 23.6%, respectively, while the gross profit margin of the company remained above 68% for three consecutive years. The reporter found that La Natsu Bell's net profit increased from 123 million yuan in 2011 to 260 million yuan in 2012, and increased to 413 million yuan in 2013, and the compound annual growth rate was 83.3%.

    According to La Natsu Bell chairman Xing Jiaxing forecast, the company's revenue growth in 2015 will remain above 25%.


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