• <abbr id="ck0wi"><source id="ck0wi"></source></abbr>
    <li id="ck0wi"></li>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li><button id="ck0wi"><input id="ck0wi"></input></button>
  • <abbr id="ck0wi"></abbr>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li>
  • Home >

    Network Marketing Also Needs To Return To The Essence Of The Retail Industry

    2015/5/3 16:28:00 25

    Network MarketingRetail IndustryMarketing Essence

    Now, those companies that have established online sales channels outside the physical stores have not only regarded online sales as an increase channel, but their motives often come from three aspects: breaking the geographical restrictions of physical stores, entering new markets or acquiring new customers, increasing customer satisfaction and loyalty, and creating competitive advantage by mastering and mining customer information.

    Whether emphasizing user experience or building online communities, online sales are trying to return to the most basic way of doing business: create value by service, discover and tap customer needs and retain them.

    Quite a lot

    enterprise

    It has been found in the operation that the online sales channels are squeezing the traditional entity channels. Because the network channel is generally lower than the physical channel price, customers are likely to enjoy the physical storefront service while buying the behavior to turn to online channels. For example, the high discount sale website allows the bookstore to become a library for readers to pick books and try to read.

    Fitting Room

    An important reason for Suning's determination to test water online sales is that it is worried that consumers will see the goods from Suning and order from Jingdong.

    On the one hand, traditional channels can get the commodity premiums rapidly disappearing from location monopolies.

    Brand franchisee

    There will be complaints about the "fleeing" behavior from the Internet. On the other hand, the thorough pparency of the Internet will make the online sellers equally miserable. Many online dealers will maintain their low price advantage in order to compete for market share.

    For many websites claiming their "lowest price" behavior, Xu Lei, vice president of Jingdong mall, a sales website of 3C electronic products, believes that the so-called minimum price is "contrary to objective laws", especially the price of single products, which is always lower and not the lowest in the world. All retailers will play a game of robbing Peter to pay for the product price. No businessman will be fooled to the lowest price per product, which is actually contrary to the basic law of retailing.

    Even though it has become the largest B2C website in China, the Zhongguancun company, which has 15 stores all over the country, still does not live on Internet companies.

    Its management is mainly from the retail industry.

    Xu Lei said that online retailing is still following the rules of the retail industry. The Internet has improved the efficiency of information technology and reduced the cost, but the essence has not changed at all.

    Since 2000, the value of traditional channels has almost disappeared in Zhongguancun. The Internet is just the most suitable tool they saw at that time. For Jingdong, online sales is an inevitable outlet, rather than a choice.


    • Related reading

    時尚女裝店的經營策略

    Business management
    |
    2015/5/2 22:05:00
    16

    POOVE Loves To Eat And Join Hands For Free Lunch To Convey Love To Xinjiang.

    Business management
    |
    2015/4/24 13:29:00
    17

    Close Watch On Financial Soft Power And Properly Manage Enterprises

    Business management
    |
    2015/4/21 17:17:00
    21

    Conversion Strategy Of Traffic To Sales Volume

    Business management
    |
    2015/4/21 16:38:00
    26

    Financial Management: Enhancing Executive Ability

    Business management
    |
    2015/4/20 22:26:00
    23
    Read the next article

    How To Give Full Play To The Compound Effect Of Decoration

    Do a good job in "decoration", create a unique atmosphere and invest more in publicity, which will surely lay a good foundation for successful operation. Next, let's take a look at the detailed information with the world's clothing and shoe net.

    主站蜘蛛池模板: 特级精品毛片免费观看| 日本www视频| 欧美帅老头oldmangay| 国产猛男猛女超爽免费视频| 么公的又大又深又硬想要| 草莓视频黄瓜视频| 宅男噜66免费看网站| 亚洲激情中文字幕| 国产精品真实对白精彩久久| 日日橹狠狠爱欧美超碰| 免费在线色视频| 2022国产在线视频| 日本道精品一区二区三区| 午夜亚洲国产精品福利| 99久久国产综合精品五月天| 最近的中文字幕视频完整| 国产99久久久久久免费看| WWW夜片内射视频在观看视频| 欧美国产日韩a在线视频| 国产传媒一区二区三区呀| аⅴ资源中文在线天堂| 国产xx肥老妇视频| 手机看片中文字幕| 亚洲精品欧美精品日韩精品| 国产精品jizz在线观看直播| 性做久久久久久免费观看| 亚洲欧美四级在线播放| 青春草在线视频观看| 天天综合在线观看| 乱中年女人伦av一区二区| 精品无码一区二区三区在线| 国产精品视频一区二区三区四 | zoom和okzoom在线视频| 欧美大片在线观看完整版| 国产三级在线观看播放| 99久久精品免费看国产| 日本特黄在线观看免费| 人人干人人干人人干| 顶级欧美色妇xxxxx| 夜夜爱夜夜做夜夜爽| 久久精品人人做人人爽电影蜜月 |