Online Venture: &#34, A Small Net Dealer; A Secret Of &#34.

For online shops that rely on Internet address bars, URLs are like lots. Having a long list of websites that are hard to remember and long, like shops hiding behind deep alleys, can't sell to people and guests can hardly find them. Therefore, for a shop, a short, well remembered and well spread domain name is very important.

There are lots of sites on the Internet, and we can't wait for others to find them. Smart shopkeepers should learn to use various channels to disseminate their online address:

Make good use of signature files. For example, in the QQ and M SN's personalized signature files, leave the website of their own online shop, and add the Internet store address behind each mail body. You can also stroll around the network community everywhere, and paste the shop website on the signature account of the BBS forum of each website.

Multiple links. You can exchange links with other shopkeepers. It's best to choose a complementary nature with no direct competitive relationship with your own products, such as the exchange link between baby milk powder and diaper formation, which increases the probability of access to Internet stores.

Alternative promotion. For example, printing business cards to distribute in the target sales crowd, and let the shop spread more widely; for example, the way of radio broadcasting songs, adding the "welcome to our store TFY ss.cn" in the song's postscript is very smart.

Mr. Sun, who runs the software, talks about his own experience. He says that online shop should be more honest and trustworthy brand, otherwise, it will not be long. The difference between diamond reputation and no diamond reputation is not too much to describe by double profits.

Mr. Sun also recently registered CN domain name for her online store. When he talked with her colleagues, he realized that the name of CN domain name can increase customer's trust, because CN domain name is tied to individuals, and customers often feel that even if there is a problem in the transaction, they can also trace to the merchant through the CN domain name.

Use a short CN domain name as the online store. brand It's like letting a peddlers move into a regular store and having their own shop name or plaque, so that even if you move between the various e-commerce sites, then Regular customers According to the shop name, we can continue to visit our shop. The added benefit is that the independence of online stores has increased, and it can survive without relying too much on a fixed network community.

In this regard, once moved shop experience Hu Li deep feeling: "originally small shop moved very worried that you can not find, fortunately, we usually through TFY ss.cn directly to find me, old customers are not lost." The business is getting better and better. She impersonate the name of TFY ss.cn on her business card.

It can be seen that the knowledge of opening a small shop is also very large. It is necessary to spend a lot of thought on promoting the name of the shop. There are many examples and examples of making big and strong online stores in life. As long as we are willing to work hard to find out, we believe that every shopkeeper can find a simple and easy way to success.

In fact, many Shop owner We have begun to realize this problem and apply the CN domain name as the entrance and signboard of its online shop at near zero cost of 1 yuan. In this way, it is easy to promote by word of mouth, and visitors can conveniently find the door.