Brief Analysis Of The Duties And Functions Of Clothing Store Manager

What role does a store keeper play in a shop and what responsibilities he should assume?

　　 The role of a clothing store manager:

1, let our employees adjust their positive and optimistic attitude, believe and do it, instead of complaining every day, because complaining is spitting to oneself! Emphasize positive energy.

2, let the shopkeeper and the guide member clearly understand their role and responsibilities. The store manager is not a super salesman, but should be a real manager, a hero abdicate, a team in place! The store manager needs to build an elite team.

3., we must do business before and after the day of business. Understand the target, analyze and conclude, and have a good morning meeting. Know how to do light and prosperous fields.

4, let employees fully understand the situation of store goods, selling well. Unsalable funds Do a good job in the display of main push, understand the output ratio of gold display points and make timely adjustment.

　　 Henry Cotton's What should be done at work?

1. Total sales:

1. does the store manager have daily or time intervals? target ?

2. is the use of time meetings for target tracking?

3. is there an analysis of the reasons for the failure of the target?

4. is there enough way for staff to reach a meeting at the time?

5. do you find out where management needs to be improved through weekly analysis?

6. is there a plan for achieving the goal?

Two, best sellers:

1. find out the best seller every week?

2. is the stock of the best seller enough?

3. does the staff know clearly the stock of the best seller?

4. has the manager analyzed the reasons why the products have become salable?

5. is there a substitute for the best seller?

6. do you teach staff to match best sellers with other products (such as unsalable goods)?

Three, unsalable goods:

1. do you find unsalable products every week?

2. do we pay more attention to unsalable goods, such as adjusting display and so on.

3. is it necessary to set daily sales targets for unsalable products and let employees pay attention to them?

4. does the marketable product with the largest quantity and amount take up other samples?

5., do we teach staff the selling point of unsalable goods?

Four, human effectiveness:

1. do we motivate employees through games?

2. do we regularly train our employees' professional skills?

3. do you know the strength and weakness of employees?

4. is it strong or weak when scheduling?

Five. Ping efficiency:

1. do windows and models often display low priced goods?

2. are colleagues selling cheap goods all the time?

3. do we teach employees to push the selling points of goods?

4. does the local market sell well?

Six, joint rate:

1. has the joint rate been calculated every day?

2. is the target of daily joint rate for employees?

3. do we regularly train the style and color matching ability of products?

4. do you follow up the employees to try on one or more clothes?

5. is training for employees' joint rates?

Seven, unit price per customer / average unit price:

1. are there any selling points for faculty members to sell expensive goods?

2. do you teach employees how to respond to high price objections?

3. is your special item special?

Eight. Sales of Classified Goods:

1. is sales volume analysed through reports?

2. is it necessary to strengthen the category of bad sales?

The difference between big shop and small store management is:

Management:

Management of small shops focuses on management.

The management of big shops is about managing people.

Shop sales mode: strong personal ability to drive the whole store performance.

1: shop manager is super salesman.

2: shop with 1-2 more sellers.

3: individual driven team

4: individual motivation.

5: humanized management

Store sales mode: team operation, shop manager is luminous body, coach, behind the scenes to promote team operations. Recognises, rewards, encourages, coaches and coaches.

(fewer people catch up with others, more people catch more deals).

1: store manager is luminous, passionate and positive.

2: store manager has good shop management ability.

3: team atmosphere building, team driven individual.

4: perfect personnel training mechanism.

5: team motivation + individual motivation

6: set up service group, commodity group, display group, professionals to do professional work, and promote echelon construction.

7: use standard process and system management

Goods management:

Shop:

1: is much more precise.

2: has a clear recommendation.

3: new products are listed in batches to enhance frequency.

4: products are personalized and highlighted.

Big shop:

1: the width and depth of products must be guaranteed.

2: one-stop shopping to solve customer needs (life hall)

3: follow up logistics distribution.

4: data analysis is the key.

5: sub regional division of category management (smooth, stagnant ten management)

Store manager and guide buyer clearly understand their roles and responsibilities. The store manager is not a super salesperson, but should be a real manager. The store manager plays a decisive role in the management of the store.