The Never-Ending Exposition Will Boost Xinjiang'S Rapid Economic Development

Xinjiang layout "big Convention and Exhibition"

In recent years, China

With the annual growth rate of nearly 20%, and with the continuous development of domestic exhibition economy, Xinjiang has gradually become a fertile land for the development of Western Conference and exhibition economy.

During the Boao forum this year, Xinjiang was also positioned as the "core area of the Silk Road Economic Belt". It will give full play to its unique geographical advantages and the important window of opening to the West.

Because of the important strategic position of Xinjiang in the overall opening up of China, it also brings unprecedented opportunities for the rapid development of MICE industry.

The strategy of "big Convention and Exhibition" in Urumqi

From the advantages of Xinjiang's location advantages, industry support advantages, platform image advantages, brand aggregation advantages and policy service advantages, Xinjiang's exhibition industry has gathered the advantages of location, resources, industry and policy, and with the continuous expansion of China Asia Europe Expo's influence, Xinjiang's Convention and exhibition industry will undoubtedly Usher in new development opportunities.

In order to vigorously develop and develop the MICE industry in Xinjiang and make the exhibition industry a leading industry and new economic growth point for Xinjiang's modern service industry, we implemented the strategy of "big Convention and Exhibition" centered on Urumqi, focusing on China Asia Europe Expo, and making Urumqi a China's exhibition capital for Asia and Europe.

Through going out, please come in, carry out exhibition interaction in the Silk Road Economic Belt countries, especially the surrounding countries, and comprehensively promote the development of Xinjiang Convention and exhibition industry.

From the northwest area, with the completion of the two phase of the Xinjiang International Convention and Exhibition Center, the first and two venues will reach 320 thousand square meters. The indoor and outdoor exhibition area will reach 160 thousand square meters, with 16 large and small conference rooms. At the same time, there will be a large banquet hall with 2500 people. The whole hall has no WiFi coverage. It is the largest professional exhibition hall in the northwest of the future.

Since its trial operation in August 2011, the average volume of convention and exhibition business has increased by 40% annually. In 2014, the Convention and Exhibition Center realized an income of 85 million yuan, a surplus of 18 million yuan, a total of 156 exhibition sites, and a 2 million 570 thousand square meter body size.

The reception, wedding banquet and celebration activities totaled 340 games.

The total number of visitors to the library exceeded 8 million, with an average annual rate of 2 million 500 thousand.

The tourism, catering, accommodation, pportation, information and other related industries pull a total of about 7 billion yuan, effectively promoting the construction of an international metropolis in Urumqi, and promoting the rapid development of related industries in Xinjiang.

On the basis of constantly upgrading the brand, specialization and internationalization of the exhibition, we will use the exhibition to connect "

Efforts should be made to boost Xinjiang's pace of building the core area of the Silk Road Economic Belt.

Build "never ending exposition"

Yan Jun, secretary and deputy director of the Xinjiang International Convention and Exhibition Center, said that we should closely focus on the development strategy of "one belt and one road" and the goal of building the "five core areas" in the Urumqi city. We should give full play to the geographical advantages of Xinjiang as the bridgehead opening to the West and the core area of the Silk Road Economic Belt. We should strengthen regional cooperation, actively expand the external market for exhibition, plan and host the "China Asia Europe Agricultural Machinery Expo" and the "Silk Road China International Food Expo". When conditions and opportunities are ripe, we plan to organize the "Silk Road International mineral resources exposition" to enhance the visibility and competitiveness of the center, and strive to enhance the internationalization and marketization level of the center.

At present, Xinjiang International Convention and Exhibition Center is preparing for the construction of Xinjiang online exhibition platform.

With the opportunity of "one belt and one road", we will build a "never ending exposition" for Asia and Europe.

After the completion of the platform, the publicity and business of the Urumqi Silk Road Economic Zone will break the restrictions of space, time and region, and achieve full information opening, resource sharing and joint development.

Suppliers and purchasers, central big data management, various business digitization, and improving work efficiency play an important role.

Through the combination of high and new technologies such as big data, cloud computing and electronic commerce, we optimize and upgrade the infrastructure and management mode of Xinjiang International Convention and Exhibition Center, and realize the function innovation, technological innovation and service innovation of the center, so as to make it truly "smart" and become a platform for the development of wisdom.

Yan Jun, secretary and deputy director of Xinjiang International Convention and Exhibition Center, said that from the current planning and development, comparative advantages and supporting policies of the exhibition industry in Xinjiang, Xinjiang International Convention and Exhibition Center will combine Xinjiang's "one belt and one road" core area strategy, give full play to Xinjiang's resources, location, industrial base, exhibition facilities and other advantages, and strive to cultivate a number of brand exhibitions that meet the industrial advantages of Xinjiang.