Exhibition Industry Needs To Pform And Upgrade "Internet +"

Nearly 700 exhibitions a year, but small scale, low output value, there are few brands that can be heard.

This is the status quo of the exhibition industry in Wuhan.

Abreast of the times

In the comprehensive index ranking, Wuhan exhibition index ranked nineteenth in the country, lagging behind Chongqing, Chengdu, Changsha, Hefei and other cities, which is seriously asymmetrical with Wuhan's domestic hub location and business base.

"If we want to make breakthroughs, we must change the irrational structure of the exhibition industry, imperfect policies and weak international competitiveness."

Luo Yi, President of the Hubei exhibition and Economic Development Promotion Association, initiated the exhibition of specialization, internationalization, branding and information. Through the integration, wisdom and green way, combined with the characteristics of Internet + and big data, the exhibition will be completed according to the market way.

Leap forward development.

In the "Yangtze River Economic Belt" and "

"Under the background of the two major national strategies, Liu Yong, a regional economic research expert, believes that the future middle reaches of the Yangtze River will be the first choice for the development of the Convention and exhibition economy.

This view has been recognized by an agricultural entrepreneur on the spot. "No, I don't want to run to Shanghai."

Beijing's housing prices are too expensive, Shanghai's food is not good, Wuhan has its own advantages to do exhibition.

"To put it bluntly, the exhibition economy is the experience economy, the experience is good, people feel that you are professional, and the economic benefits come out."

The entrepreneur said that this requires people to feel comfortable and professional from booking tickets, staying at hotels, and meeting the whole process.

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This year, the first bridging conference of the Ministry of industry's Cross Strait industrial bridge project was held in Xiamen yesterday (19). The vice chairman of the chairman of the maritime trade association Wang Hui and the Deputy Secretary General of the foreign trade association of our delegation, Ye Mingshui, have reached a number of decisions and consensus on behalf of the second sides, which will help to enhance cross-strait Convention and exhibition industry exchanges and jointly develop business opportunities on both sides of the Strait.

After the first meeting of the cross strait exhibition industry, there were many successful cases. For example, the Dalian International Conference on international cooperation will be held in Xiamen at the 2015~2017 World Health conference, and the Xiamen Convention and Exhibition Co., Ltd. will be held in Taiwan to hold an exhibition of International Buddhist artifact and sculpture.

The bridging conference is hosted by the sea trade association and the Straits Economic and technological cooperation center. We are jointly organized by the ROC exhibition and Conference Business Association (exhibition guild) and the foreign trade association.

Representatives from the two sides' exhibition industry will discuss the exhibition market information, exhibition personnel training, co operation exhibition and exhibition hall management, and will continue to promote the cooperation and development of the exhibition operators through the establishment of the bridge working mechanism and organizational structure.

The important achievements and consensus reached yesterday include: 1. Establish a bridging working mechanism on both sides of the Convention and exhibition industry, take turns in holding the exhibition Bridge Conference on both sides of the Strait every year; two, establish an effective information exchange mechanism for the cross-strait exhibition industry, publish and exchange cross-strait exhibition information on a regular basis, and link the information between the Taiwan Exhibition Association and the Lu Fang Exhibition Research Association; three, strengthen cross-strait personnel training and communication, open exhibition courses and facilitate the exchange of students in the exhibition department.

Four, discuss the cooperation between cross strait venues and operations; five. Strengthen the cross strait agency cooperation. The land side will provide a list of exhibitions that need agents. It will be recommended by the exhibition guild. We will provide the list of cross-strait exhibitions for the use of the land side.

At the same time, in conjunction with the bridge plan, we also organized the "cross-strait exhibition service industry cooperation and exchange inspection group". Members of the trade union, including the foreign trade association, the Taiwan exhibition guild, the grand exhibition, the industrial and commercial finance, the Chinese exhibition and academic association, the Taiwan Anyi group and other industrial and commercial exhibition enterprises, visited Xiamen from 18 to 20 this month to visit the local convention and Exhibition Center, and held 1 "cross-strait exhibition industry exposition and business opportunities meeting".