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    The Storm Of Pforming Dystocia In Zhuang Sheng Guang Guang Department Store Is Still Continuing.

    2015/5/26 23:10:00 31

    Zhuang Sheng Guang Guang Department StorePformationBrand Strategy

    Yuan Yuzhu, lawyer of Beijing Beidou Ding Ming law firm, said that since November 2007, he and his lawyer team have been acting on behalf of dozens of owners to prosecute Zhuang Sheng Real Estate Development Co., Ltd. for more than 100 cases. Basically, there are some similar cases each year.

    In the near future, there are two new cases to prosecute. The reason for the prosecution is that the company did not deal with the owner's ownership certificate for eight years.

    According to a lawsuit case published by Yuan Yuzhu in May 2013, the new shop of Zang Sheng Guang Guang Department store was developed and sold by Beijing Chuang Sheng Real Estate Development Co., Ltd., and then managed by the Beijing Zhuang Sheng Guang Guang Department store, which belonged to Chuang Sheng group, after being leased.

    That is, Zhuang Sheng Guang Guang Department store.

    Tenant management

    The shops are scattered.

    The above litigation case shows that "in June 1, 2007, the time limit for processing property permits for investors (i.e. owners) has expired, but Chuang Sheng Real Estate Development Co., Ltd. has not yet been processed."

    According to Yuan Yuzhu, the prosecution cases before the first half of 2013 have been implemented, and the owners' interest, interest and penalty have been received. Now they will be entrusted with similar cases from different owners.

    A period of time, Zhuang Sheng Real Estate Development Co., Ltd. was prosecuted by the owner. Zhuang Sheng Guang Guang Department Store stopped paying the rent to the owner, thus causing the owner to sue another kind of lawsuit that Beijing Zhuang Sheng Guang Guang Department demanded to pay rent.

    At present, in addition to the development company's own shops, and the prosecution of the shops that have been completed, it is estimated that about 2000 shops are still owners.

    He said that it was the main reason for the owners to prosecute that they did not get the title certificate of the house, because they were sold according to the drawings when the shops were sold, and there were no public walkways between the merchants and the merchants, nor the actual walls, but there was no shop key. The owners had only one contract in their hands, and the owners felt that the funds were not safe.

    Reporter Yuan Yuzhu asked the relevant owners to interview needs, the relevant owners expressed reluctance to be interviewed.

    The reporter called Beijing Zhuang Sheng Guang Guang Department store yesterday to verify the company's personnel administration department.

    The staff indicated that the leaders were not there and generally did not accept external interviews.

    Zhuang Shengchongguang's department store, which has repeatedly refreshed the sales records of Beijing's single department stores, is hard to recover.

    Since the launch of the mall in 2013, there is still no sign of reopening.

    When the Beijing Commercial Daily reporter called the business department of Zhuang Sheng Guang Guang Department store, the staff of the Department said that the new museum would be pformed into a shopping center.

    According to the analysis of the North Business Research Institute, although it is difficult to determine whether the pformation stagnation is related to the owners' prosecution cases, the pformation of shopping malls is not related to the mode of after-sale charter.

    It is understood that when the owners went to the above law firms to handle the entrustment procedures, they said they felt that the business conditions of the shopping malls were not as good as before, and that the rental income could not be guaranteed.

    Guo Zengli, director of China Federation of purchasing industry information center, said

    Zhuang Sheng Guang Guang Department Store

    There are two reasons for the stagnation of the new library pformation. One is the loose sale mode, which makes it impossible to make unified decisions. The other is that the performance of the retail enterprises has shrunk significantly, and the density of commercial facilities has increased. The competition between businesses has squeezed sales space, and consumers have made more choices.

    Cui Chongyan, deputy general manager of RET ruyd's strategic consulting department, said the shopping center's real attraction to passenger flow may not be high rent, but it can bring people to other formats, and make up the cost by upgrading other formats rent, but the owners are unwilling to lower their own cost.

    rent

    Let shops attract people and raise rents to other owners.

    Besides, the high rent caused by rentals also impede the pformation of shopping centers in Zhuang Sheng Guang Guang Department store.

    Cui Chongyan said that the operation of the shopping center in the past few years needs to be paid, and rentals will result in high rents, and high rents are hard to be accepted by big brand merchants. They have very strong bargaining power.

    For example, ZARA, H&M and other brands use the point of payment to pay rent, and even some brands need shopping malls to subsidize the decoration.

    And small brand businesses are unable to pay high rent, forming a situation where neither ends up.

    According to the analysis of the North Business Research Institute, there are three forms of commercial real estate property, one is the property mode held, one is the simple selling shop, the other is the after sale renting again. For the weaker capital developers, the sale or partial sale of the property is an effective way to quickly return the funds, and is also their only choice.

    Many industry insiders said that at present, there are few such property modes in the second tier cities, and most of them are held by the property mode, because the potential value added of the second tier cities will be larger in the future, and the overall strength of the developers entering the second tier cities is stronger.

    There are also successful cases in bulk sale mode.

    Guo Zengli said that the Wuxi Columbus Square and Yangzhou Times Square are relatively successful cases. The location of the sale of the property is very good. It is a necessary condition. If there are many restrictions in the sale process, it will increase the probability of success, such as what format can only be done, or that the small owners can not operate their own businesses, but only to the owners.


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