Top 10 Success Factors For Decoration Of Clothing Stores

After the successful location of the franchised store, although the clothing store decoration has the headquarters mode and regulations, the success or failure of the shop layout and decoration directly determines whether the clothing store's traffic volume is too small or not, so how can it not attract the attention of the store owners.

Then, how can we do a good job in decorating the clothing store?

First, the decoration of clothing stores should be unified in terms of color, and the color of clothing and decoration should be harmoniously integrated so that people can see the main colors of stores at a glance.

But uniformity is not the same as clothing and decoration, which makes the store look dull and monotonous. It should allow local comparison and obedience to the whole.

Two, the purpose of lighting.

In the decoration of clothing shops, lighting plays a key role. Similarly, the display effect of the same clothes is different from that of lighting and lighting, especially when these models are displayed by a model, they must be set up with a spotlight.

The color of the lamp should be appropriate. The blue light gives people the feeling of being cold, cold and psychedelic (summer wear). Yellow light gives people a very warm feeling (winter clothes).

Three.

It is very important that customers decide to buy clothes mostly in fitting rooms, but many shops do not have fitting rooms or fitting rooms are very crude, which will affect the final purchase of customers.

Four. Shelf space should be set aside for walking space, which can be divided into main passageways and auxiliary passageways.

The same collocation.

Put together the same color clothes will give people a very comfortable feeling, pay attention to the same color matching, do not put the same style, the same length of put together, so as not to make people feel like a warehouse.

Five.

Collocation.

Clothing store decoration, you can use cool colors to foil warm colors, such as: green clothes against red clothes, blue clothes against yellow clothes, placed on a pole, can not let cool colors and warm colors account for 50%, preferably 3:7 ratio is more appropriate, we should pay attention to cold and warm interspersed.

Six, rational use

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The so-called living area is the most easily seen area in the direction of pedestrian flow, otherwise it is dead zone.

You should put your main style in the living area and put the other styles in the dead zone, so that sales can be greatly improved.

Seven, the number of models should be controlled.

Some operators think that models are easier to display, and put many models in their own shops, but they will have the opposite effect. The so-called "dilute things are expensive", and the best style will wear the best models.

Eight, make rational use of live models.

The shopping guide is a living model of clothing. Which style they wear will be sold, which is a good way to reduce inventory.

Nine, the time should be grasped.

To understand who is buying clothes every day, for example, ladies and gentlemen, Monday, two or three and fourth are usually full time wives, so that they can put some fashionable, expensive and unique clothes in the living area.

On Friday afternoon, Saturday and Sunday, most of the people in the shops are women who work at ordinary times, so it is better to hang the middle priced clothes on live areas and models.

Ten, store display must have a sense of rhythm.

Do not put the color system too rigid, the left side of the store is cool color, the right side is warm color too incongruous, and collocation with rhythm.