Red Star Business: Modular Management

Red star business to undertake external asset management services, the cooperation period is generally set at 15-20 years.

In addition to getting management divisions, Hongxing business sees more value added, including rising property rents on the original basis and the value added of property in the market.

The problem is coming.

There are not many practical experience. How can housing enterprises be sure that Hongxing business can ensure the effective management and appreciation of business assets?

The answer of red star business is to use modular management to save development costs and improve development efficiency.

Take the investment location as an example, Hongxing commercial has two kinds of integrated shopping centers and community shopping centers, and 7 models are designed by the design team and the investment and construction team. It can also be understood as 7 "boxes" including the format design and the architectural design.

To get the model, the employees of Hongxing business can choose the project as long as they meet the requirements of the model.

If it does not meet, unless the project is particularly good, it will be abandoned again.

The business positioning module is responsible for the Red Star Business Investment Development Department, and the service cycle is 60 working days, including market research analysis and project business positioning.

The former covers urban macro research.

, project site research, competition pattern research, consumer research, tenant research.

The latter covers the definition of customer orientation, theme positioning, grade positioning, overall business planning, planning of occupation ratio, concept positioning of various formats, and rent forecast.

The preparatory department, the information department and the property department are responsible for the project design and engineering consultation modules, including the building plan, curtain wall, advertising, LOGO, landscape, interior installation, floodlighting, mechanical and electrical scheme, intelligent scheme, building and electrical and mechanical construction drawing design, traffic line and guidance, wide field and indoor guidance, elevator parameters, and main shop, non main shop engineering and technical conditions, mechanical and electrical points reservation, internal design and capital raising, electrical and mechanical engineering design raise funds, business management office space conditions, partition wall and glass partition.

In addition, the acceptance aspect is also subdivided into 15 specific contents: Civil Engineering, curtain wall construction, and interior construction.

Red star business is more willing to intervene from the land phase, preferably not built or built shopping malls, which can avoid blind spots and mistakes in the previous planning and design.

Depending on the modular management, when the drawings are handed over to the design unit, one can see how much greening the door is, how wide the passage is, how deep the pavement is and how big the escalator is.

After the design and construction standard is general, the design team must meet the standards before it can be submitted, and the specific problems can be solved within the power and responsibility department.

For example, merchants ice rink, and so on the other side signed, and then create a space to determine how much more ice skating is thick, at least half a year.

Because of modular management, Hongxing business can not sign, let construction and design units first create ice space, this space conforms to the national standard and the general standard of ice rink.

In the future, tenants must be able to operate only if they are required to invest in ice rink according to standards.

"Some time ago, the construction standards for cinema design are being deepened so that tenants can come to pick up orders."

After all these basic questions are passed, the final plan will be submitted to the top and the boss, so that the process and time will be saved.

What the top executives need to judge is the optimization problem which is contrary to cost, space and traffic organization.

In particular, the rate of room availability, "after the basic meet, our final examination is room rate."