Clothing Sales And Image Linked Shop Decoration Performance Beauty Is Very Important.

In the streets and alleys, it is not difficult to find that children's clothing stores have sprung up like mushrooms, but some store business is red, but some stores are weak.

So it is not easy to manage children's clothing stores.

Shop business is good, no need to enter the shop, stay at the door for a few seconds to see it! What to see? Look at the signs, see the lights, see the display, see the health situation... Buy clothes is to buy beautiful, sell clothes is to sell image, so we must be good at creating image.

To buy clothes is to buy beautiful. Now we dress in addition to asking for comfort in the body, and more importantly, it embodies a spiritual pursuit of beauty, individuality and non-material. It is a kind of affirmation and Realization of self image.

All violation of the principles and actions of beauty will make the "beauty of clothes" greatly discounted, without expression or even loss.

No beauty, no image, no foundation for survival, let alone development! Therefore, we must keep in mind that the basic principle of "selling clothes is to sell images". All operations of shops must be from "beauty".

We must firmly establish and carefully maintain the standards of "beauty". Only in this way can our shops be brutal and intense.

In order to find out their own distinctive "beauty", it is possible to grow and develop from one victory to another.

Management

Not only to ensure the quality of products, but also the image of the shop is a very important factor. Therefore, it is necessary to make some efforts in the decoration of the shop.

Related links:

In Taobao shop, decoration is particularly important. If you do not save much time than decorating a shop, it is important to decorate a good Taobao shop. First of all, it is important to consider the style you want. Otherwise, you will spend more time modifying it after you shop. Otherwise, you will not achieve the desired effect. You must pay attention to the basic unity of colors. You cannot have too many main colors appearing on the same page. For example, if the color of shop strokes is red, if you use gray or green yellow to match the advertisements below, the effect will be very bad, and people will feel confused.

First, shop LOGO.

Taobao's Standard Version only supports this part. Of course, if the supporting version wants to do LOGO, it can only be played in the shop. The shop LOGO should pay attention to the ingenious conception, because its picture size is only 230*70, if the big picture will not be complete, everyone has to think about it. The LOGO here is best to be separated from the basic LOGO set up by my Taobao store, because the latter supports the size of the picture is 120*120, the size is different, and the effect is different.

Two, shop shop recruitment.

Shop shop size is 950*150, so what you need to do is choose the creative pictures that match your shop theme, let people see what products your store sells, and at the same time, pay attention to the overall beauty. The style must be consistent with the style of the whole shop, and will not deviate from your style.

The name of the shop or the name of the main product should also be displayed. The font should be decent and appropriate, and it will be better to match some advertising slogans.

Three, baby description template.

If you do PS and simple webpage design, it will be very simple to do this template, but pay attention to the size and width of the template can not exceed 745 pixels, otherwise it will also affect the result because of incomplete display.

The size of the text, the font matching and the collocation of the text will become more important.

It's best to unify the style and tone of your store's home page, or you can use the shop or advertising picture to do the background.

Using the name of the shop to do the text effect, the navigation bar depends on the individual's opinion that it is not necessary, but personally thought that adding the navigation bar will make people feel more convenient.

The overall effect will also be improved.

My baby describes the first page of the page.

In addition, it is worth noting that the size of the product display should be unified, and the location should be neat and generous. With the description and matching of the picture content, the whole page will become more harmonious and beautiful. Some products can also add some pictures of relevant content to make the background.

This will give the product a sense of hierarchy and texture.

Four, shop advertising map or advertising text.

This part is usually set at the bottom of the shop. There are two kinds of sizes: 950 width and 750 width. The former is straight column type, that is, there is no left column, and the latter is placed on the left column.

Of course, there is a three column type, which is less sold in Taobao.

Advertising can be a picture or an explanatory text. The picture usually shows the best products in your shop, the most attractive products, plus the appropriate parts to make some advertising slogans or promotional words.

In the text mode, we should pay attention to the unity of style and shop.

The font should not be too large or too small. The general range should be 24-36.

Language needs refining, so we must express what we want to explain.

Five, paging.

Pagination is also the content of every navigation bar under the shop. There are many pagination pages that Taobao gives us. We choose to stay and do not need to delete them.

I think picture shopping is good.

It allows customers to browse our products quickly in pictures.

What's important is custom paging.

Looking at their products requires defining the content of these pagination.

For example, the brand history of the product, the story of the brand, the true and false resolution method, and the personalized picture display can all be done with a custom page.

Six, details.

In fact, the definition of detail is very wide. The details I want to say is to pay attention to the classification page of products and the matching effect of some animation display in shops.

Product classification and, preferably, not directly categorized by text, which will make people feel that the classification is very chaotic, and the font is generally set up relatively small, the interval is not wide enough, it seems more laborious. If the classification is not too much, it is best to set a unified picture to do the background, the above text is expressed, the total width of the text is also consistent as far as possible, it is best not to use too much animation for classification, when a long paragraph is full of this text or animation, it will also give people a very confused feeling.

The proportion of animation in the whole home page can not be too high. If it's too high, the entire page is flashing, so people don't know which point is good and simply quit.

Generally, 1-3 animations are appropriate.