New Understanding Of New Australian Textile CBBS
More than 300 industry experts and professionals from the wool knitting, yarn, clothing brand, Internet and other industries gathered here at the CBBS Summit Forum of the Internet + wool knitting industry held in Wuzhen, Zhejiang, to explore how the traditional manufacturing industry can realize the pformation and upgrading of the wool knitting industry based on the Internet and big data platform under the background of the Internet plus CBBS.
The popularity of the meeting exceeded expectations. As a high-end product manufacturer in the field of wool yarn, the new Australian textile Limited by Share Ltd shared with the industry the bold attempt and thinking of developing the CBBS e-commerce service mode.
As the terminal industry of wool knitting industry, the sweater industry has developed strong foreign trade production and processing advantages in the past 30 years, especially after China's entry into WTO.
However, with the changes of the domestic market environment and the rise of labor costs in recent years, China has become more and more important.
Sweater industry
The pressure is increasing in the field of foreign trade.
In view of the domestic market, the wool knitted apparel products show great explosive force on the retail business platform represented by Tmall and Taobao.
However, when the domestic production enterprises are ready to pform into the electricity supplier, they encounter many difficulties.
In response to this reality, Huang Shuyuan, chairman of China Wool Textile Industry Association, pointed out that the wool knitting industry as the terminal of the wool textile industry is currently in urgent need of improvement. The rapid development of the Internet will bring penetration and support to the pformation of the industry, and the rapid integration with the Internet will bring new driving force to the development of the industry.
The forum also revolves around the development mode of CBBS e-commerce.
The so-called CBBS is the idea of the development of the future electricity supplier industry proposed by Ma Yun in 2013. That is, through the Internet, mining the needs from users (C terminals). Supply chain enterprises (big B) use flexible supply chain system to make rapid production response, provide quality products for online brands (small B), and various service providers (S) implement them, thus forming an industry's urgent and comprehensive service system to ensure the smooth progress of the industrial process.
In the CBBS portfolio, one end is the customer and the other is the Internet service provider.
So how does the traditional manufacturing industry join the Internet?
As a manufacturer of high end wool spinning yarn in textile raw materials, the new Australian textile Limited by Share Ltd's products have been sold to many countries and regions such as the United States, the European Union, Japan and other countries for many years. It has a high reputation at home and abroad. The company launches two Seasons popular color cards annually. The quality of the products can not only match the high-quality yarn produced by Italy, but also the popular color of new Australia is even regarded as the fashionable vane of the season in the international market.
But all this did not satisfy New Zealand.
"From the consumption and consumption structure of textile fiber, wool as a noble fiber material is not widely used in clothing, but the consumer demand for fast fashion, small batch, individuation and customization shows a rapid development momentum."
New Australian textile CEO Zhou Xiaotian said.
By chance, new Australian textile contacts with the "beauty net".
Online retailers
The attempt of CBBS cooperation mode.
In a wool knitting industry supply chain collaboration platform APP - "yarn monk", consumers, brand designers, yarn suppliers, and yarn trends have been organically combined to help designers work directly with Brand Company and provide full support from yarn to processing production, providing Brand Company with supply chain solutions for wool knitted products.
Knitted sweater
With the characteristics of short process and varied styles, it is very suitable for small batch customization of brands and designers.
"If we can accurately grasp the information of terminal consumers' demand for products through the big data platform of the Internet, manufacturers can quickly provide products with high cost performance for online consumers, thus forming better control over the production and inventory of upstream yarn enterprises.
At the same time, we can quickly and accurately grasp the changes of the terminal consumer market, develop small batch customization, and ultimately improve the flexible supply chain management of enterprises.
Zhou Xiaotian is very optimistic about this new mode of cooperation based on the electronic business platform.
Linda, an enterprise mentor at Taobao University, Alibaba believes that the shortest time to complete the order, the fastest speed to complete the stock, and get the best sales profit rate through the Internet will help enterprises and supply chain to achieve optimal pformation.
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