Intersport Revenue Has Gone Up Very Well.

Intersport, headquartered in Switzerland, is the world's largest retail management agency for sports goods. It aims to provide consumers with one-stop sporting goods.

。

It is not only the world's largest seller of Adidas and Puma, but also an important sales channel for Nike, with nearly 5500 stores in 44 countries and 21% of the European sports retail market.

At the end of last month, Intersport, the world's largest comprehensive sporting goods retailing authority, released its 2014 earnings report: the global sales volume has reached a new high. Compared with 2013, the retail sales volume increased by 2 percentage points from 10 billion 300 million euros to 10 billion 500 million euros, and the real growth rate was 3% after adjusting the exchange rate effect.

World Cup related sales drive, running, fitness products have become the main driving force in the past financial year.

At the end of 2012, the Athlete's Foot brand of sports shoes purchased amounted to 290 million euros, an increase of 7.5 percentage points over the same period last year.

In 2014,

Sales of football products broke through 1 billion euros for the first time, while the global trend of "running fitness" also led to the sale of these two products, and sales continued to achieve double-digit growth. At the same time, outdoor business grew steadily in Intersport, but the sales of outdoor sports products were poor in winter because of the bad winter climate.

For the 2015 fiscal year, the world's largest

The first quarter sales reached 2 billion 600 million euros, up 8.4 percentage points year-on-year, with outdoor, fitness and running becoming the driving force of growth again.

Intersport expects to achieve a 2-4 percentage point growth rate in 2015.

In fiscal year 2013, Intersport sales amounted to 10 billion 300 million euros, an increase of 100 million euros or 1 percentage points over the previous year, the highest performance in history.

Its retail sales of The Athlete's Foot, which was acquired in December 2012, was 270 million euros.

In fiscal year 2014, the company's retail sales are expected to grow by 2-4 percentage points, to a maximum of 10 billion 700 million euros.

At the end of August 2013, Intersport opened its first 3 stores in China, announces that the global sports giant is officially entering the Chinese market.

In March 2012, the company reached a strategic cooperation agreement with Fujian Xinhua shopping plaza limited, and plans to open 80 to 100 stores in ten provinces in southern China in the next five years.