Natalie Massenet Will Not Decide To Quit After Merging Yoox.

After years of losses, Net-a-PorterGroupLtd. finally made profits in the fiscal year ending March 31, 2015, earning a net profit of 1 million 800 thousand pounds, with a net loss of 13 million pounds in the previous year.

The adjusted EBITDA interest rate before depreciation and amortization is 54 million 200 thousand pounds, an increase of 43.4% over the previous year's 37 million 800 thousand pounds.

Although the paction statement is based on Net-a-Porter GroupLtd. and Yoox SpA (YOOX.MI), Natalie Massenet, the founder and executive chairman of Net-a-Porter Group Ltd., will be the chairman of the merged Yoox enforcement Committee, but the industry is still worried about its long-term plan.

On the Bloomberg TV visit, NatalieMassenet hinted that she had no plans to withdraw from the new company.

The merger is expected to be completed by the end of September. The new company will continue to be listed on the Italy stock exchange. It will be the CEO of YooxSpA, chairman and chief executive officer of FedericoMarchetti, and has hired the world's largest eyewear manufacturer LuxotticaGroupSpAMTA:LUX (NYSE:LUX).

FedericoMarchetti says NatalieMassenet has a clear responsibility for editing content, advertising strategies and fashion publishing at the same time as the board of directors.

However, ExaneBNPParibasSA (BNP.PA) farba analyst LucaSolca pointed out that NatalieMassenet did not seem to have many responsibilities in the new company after the merger news release in March, and NatalieMassenet should be clear that as minority shareholders, their voice in the new company will be weakened, and its future is at most a "image spokesperson" role.

However, NatalieMassenet said in its visit that the new company "remains as usual" is only a bigger scale.

Net-a-PorterGroupLtd. and YooxSpA were the leaders of the global luxury electricity supplier industry. After the merger, the annual revenue reached 1 billion 300 million euros and the market value exceeded 3 billion euros, and became the absolute leader of the industry.

Driven by sales growth of 33% in the four quarter, Net-A-PorterGroupLtd.'s year-on-year sales rose 22.8% to a record 654 million 100 thousand pounds, and its three major e-commerce platforms Net-a-porter.com, TheOutnet and MrPorter all grew strongly.

Benefit from full price products

The gross profit margin increased from 44.1% a year to 45.3% in the past year.

By region and core market, the United States and the United Kingdom respectively increased by 27% and 24% respectively.

The largest market is Europe which contributes 45% of sales, followed by 31% of the United States.

The specific gravity is 24%.

As a fashion retail business that relies mainly on personal consumption, NatalieMassenet points out that Net-A-PorterGroupLtd.'s Chinese business is small but growing rapidly. China was just one of the 20 largest markets of Net-A-PorterGroupLtd. 5 years ago, and is expected to enter the 10 largest market next year.

The parent company Net-a-PorterGroupLtd. CompagnieFinanci reRichemontSA (CFR.VX) will receive YooxNet-a-PorterGroup50% equity and 25% through equity replacement.

And in the next three years, the shareholding ratio should not be less than 25% of YooxNet-a-PorterGroup's total share capital.

After the completion of the paction, YooxNet-a-PorterGroup will issue additional shares to raise up to 200 million euros to support future development and introduce new strategic investors.

CompagnieFinanci JohannRupert, chairman of the reRichemontSA group, after JohannRupert has been handling Net-A-PorterGroupLtd., has been roping around other luxury giants to invest in the merged YooxNet-a-PorterGroup, claiming that his goal is to build a dominant and neutral luxury online selling platform together. Analysts have pointed out that JohannRupert hopes to further sell the new company up to 25% of the shares.

However, the world's largest luxury group, LVMHMo tHennessyLouisVuittonSA (LVMH.PA) MOET & CHANDON Hennessy LV group and BurberryGroupPLC (BRBY.L) Boboli group, did not buy it at all, but because of the joint venture with YooxSpA, JohannRupert, the largest Gucci Gucci parent company (JohannRupert), did not respond.