Intellectual Property Guidance: How To Apply For International Trademark

Chinese enterprises are still very weak in protecting trademarks. At the same time, they do not know when to protect them. Businesses that want to go out or enterprises that have already opened up overseas markets should not blindly protect trademarks, but they should not sit still.

Internationally, trademark registration procedures are basically the same, but different countries have different trademark laws, which will make some difference in the examination process. Take China as an example, a registered trademark takes 1 to 2.5 years:

1. the acceptance period of trademark application is about 3~5 months.

2. the formal review period is about 2 months.

3. the substantive review period is about 9 months.

4. the announcement period is about 3 months. If no objection is raised during the announcement period, the State Trademark Office will approve the registration and issue a trademark registration certificate. At this time, the trademark will be "R" and be protected on the same or similar commodities in China.

Most countries in the world have the same trademark registration procedures, but some countries are relatively special. For example, France, it takes only 5~8 months to apply for registration smoothly from the application to the registration. After 1 months of acceptance, administrative examination is carried out. If there is no objection, the certification can be issued. If there are third objections after the certification, it will be reported to the Federation of French industries or the French Industrial Court for third party defense, which is managed by the judiciary. The fastest is Denmark, which takes only 3~6 months, and the Hong Kong port area is only 6~8 months away.

Chinese enterprises get the "TM" logo and have the priority to register abroad. If an enterprise applies for trademark in China in August 3, 2007, it will apply to the United States in November 3, 2007. In the United States, on 2007 7, 10 has applied for the same trademark. According to the Paris convention, Chinese enterprises have the priority of 6 months in the United States, and they will be dismissed in accordance with the law in the United States for the same trademark.

Chinese enterprises wishing to apply for trademarks in other countries can register directly in the country or register with the International Office of the Trademark Office of China. However, international regulations require that registered trademarks abroad must be carried out through professional trademark agencies (Nanjing's bid intellectual property rights can be your agent). The following are the names of trademarks registered in several countries. Cost And time only refers to the fact that no third party objection is registered during the registration process.

Don't covet less cost and choose less seniority. mechanism 。 A well regulated and experienced agency can help companies avoid such risks.

Chengdu Dugu Zi Food Co., Ltd. registered 48 trademarks at a time, most of which were related to the word Du, including Lao Du, Xiao Du, Du Du, Du Du two, Du three, and even the famous singer Adu. It is the first time that a small food has registered so many trademark names in Chengdu. But it is worth mentioning that Du Zhaoming, chairman of the company, also spent 200 thousand yuan on trademark registration in the United States, China, Hongkong, Canada, and other countries and regions. The trademark's comprehensive defensive awareness is worth learning by Chinese enterprises. Besides the awareness of regional brand protection, Chinese enterprises should also have the concept of international brand. The most effective way to put an end to the above cases is that enterprises should be passive and active. They should not wait until others rush to pay their fees after they have paid their tuition fees. Nowadays, many large state-owned enterprises and old brand enterprises have a poor sense of protection, but on the contrary, many Chinese private enterprises have strong awareness of trademark protection.

If enterprises want to export products, expand market scope and enhance brand influence, they need "trademark" to go ahead. How to do well in international trademark protection, the following three suggestions are for reference only.

(1) enterprises must apply for their trademarks in relevant countries or regions six months before exporting products, so as to ensure that they are in the country. Trademark application Priority.

(2) an enterprise applies a trademark application in a country or region where the product has been exported so as to protect its own brand from the invasion of other countries.

(3) to protect the application of trademark in the countries or regions involved in the long-term planning of enterprises, and try to prepare for the rainy days.

In addition, because the classification of goods is different, trademark registration can only be protected in the corresponding categories. Therefore, the relevant experts suggest that enterprises, if there is a plan to extend the product category, can apply for the trademark of the category of the products to be produced as a comprehensive defense protection.

It is not recommended that small businesses or potential enterprises go abroad to register trademarks before they go out. These enterprises may wish to register in mainland China, such as Hong Kong, Macao and Taiwan, which do not belong to the same trademark law, or register in areas such as Malaysia and Singapore.