Free Distribution Can Widen The Distribution Channel.

Before making a free distribution of goods, businesses must plan the layout map reasonably.

There will be no leakage of goods.

After designing and planning the roadmap, all sales outlets should be filled in.

In this case, free distribution is not only clear, but also easy to avoid missing outlets, so as to avoid duplication or two rework.

With a reasonable layout map, distributors can make overall planning for the sales area, so that they can not only run from their own homes, but can also manage and sell the goods.

Making free distribution more economical.

With the layout map, the route arrangement can be made more reasonable, more scientific, and more time and cost can be saved, so as to reduce the cost of goods distribution.

Two principles can be applied here: one is the linear principle.

That is to say, those who can arrange on one line must not split or split up.

The advantage of this is that it can often be laid out in a straight line and can be laid out step by step.

The two is the principle of point.

That is, not to be distributed on one line, according to the number of sales outlets within a certain area, in line with the principle of proximity, similar outlets will be gathered or "linked" together for distribution.

In this way, with the point as the center and the right distance as the radius, the way of storing goods can save time and cost, and thus step by step.

In order to achieve orderly and effective distribution, we must make adequate preparations before placing goods.

It includes the following aspects:

The distribution tool is something that you need to use when you shop, for example, the daily paper, sales promotion, customer order, and other related bills, forms, etc.

When these things are ready, they can be leisurely and orderly in the distribution of goods, so that the day's distribution is planned, step by step and efficiently.

assist

Promotional items or gifts that must be brought.

For example, when free goods are sold, promotional items are presented with products, and prizes promised to the downstream dealers.

Only by making full preparation in advance, the shop workers can make the cargo staff go out with confidence and bring better market performance and performance.

Be right

The contents of the market placement work of the camp personnel are standardized.

For example, normal Replenishment: replenishment at the selling point, recommendation of main selling products, display improvement: Wholesale and retail store stacking boxes and shelves display adjustment; new product distribution: new listing products recommendation; promotion implementation: promotion policy inform; customer complaint handling: spot product processing, sorting out the objection of wholesale and retail shop; information collection: products corresponding to product price, promotion and other information; form filling: fill in daily work forms and promotion forms.

Moreover, the quantifiable content must be disc and refined for inspection.

No payment can arrive first, that is, the so-called free distribution, for distributors and manufacturers, can expand the distribution channels, for operators, it is a way of insurance purchase.