Shan Shan And Henry Bailey Combine Strong Opportunities For Men'S Clothing Market

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The origin of Saville street, a street with hundreds of years of history, has to be described as "world advanced customization".

The holy land is known to the world.

The word "customization" originated here.

The short streets of Saville Street are known as "custom-made gold lots".

Throughout history, celebrities who visited here included celebrities such as Winston Churchill, Lord Nelson and Napoleon III. They came here to find the best cutting skills in the world.

As a member of Saville street, Henry Bailey is an important brand in the global advanced customization industry.

It has a stable market in Europe, and has an American branch, which has successfully occupied the European and American men's clothing market.

But the maturity of the US and European markets also means saturation. For Henry, the share of the market is hard to grow.

Licensing problems.

Against this background, Henry Bailey complied with the trend of the world men's wear market, and positioned the new target in the world's upmarket market - New China.

In recent years, China has been making more and more frequent trade with western countries, especially in China.

China's high-end consumers play a pivotal role in the world.

Amani, Boss and other world-renowned brands are also becoming popular in China. In this way, Henry Bailey also seized the opportunity of the Chinese market early.

In today's era of information-based development, fierce market competition has made people's ideas increasingly active, and the increasingly perfect degree of global economic integration has made pnational cooperation seem to be a major trend of market development.

Many famous international brands will choose strong partners in China to get the combined effect of strong brand alliance.

Chinese fir suit as China's high-end

The representative brand has been close to 40% of the market share since its establishment.

With high quality clothing and high quality design, many times participated in the world clothing exhibition, and won the high praise in the industry.

In order to further integrate with the international market, to enter the international market and raise the level of its own brand worldwide, Shanshan has been seeking a strong partner.

After understanding the background and professional level of Henry Bailey, Shanshan decided to conduct a high-end and high-end cooperation with the same industry.

In October 21, 2014, Shanshan clothing signed a strategic cooperation agreement with the British Royal top brand Henry Baili, the two sides will cooperate in all aspects of technology, technology and culture, and take high-end customization as a new direction of development.

The result of this cooperation is self-evident, and more importantly, their cooperation has opened up a new path for China's high-end customized Road, and has opened a new mode for China's local brands.