Outdoor Brands Are Enthusiastic About Public Welfare And Sponsorship.

In an interview with Paul Lin, general manager of Mai Road, the outdoor sports in China at the end of last century were of interest to a few people.

Famous outdoor brands such as TNF and Columbia have not yet been stationed in China.

Even fewer.

In the early twenty-first Century, outdoor sports gradually became popular in China and flourished.

The domestic outdoor market is also booming.

Foreign brands are entering, and domestic brands are new.

Camping, expedition, rock climbing, rafting, and the enthusiasm of young people give the outdoor market a shot in the arm.

In recent years, the domestic outdoor market is booming.

We have been focusing on outdoor for nineteen years. We are committed to research and innovation of outdoor equipment, hoping to help everyone who likes outdoor and willing to explore.

Mai road has its own unique concept, that is, "technology, health and comfort".

If we want to promote this idea, action is often much more powerful than language.

Therefore, Mai road has carried out a number of public welfare and sponsorship activities in recent years.

Paul Lin said that if we can take the first step bravely, the beginning of action is a declaration and signal of self.

2013 "civilian outdoors surpass yourself" - Sichuan station, sponsored by mountaineering team to provide outdoor.

Hiking shoes, assault clothes, fully support outdoor dreams.

In April 21, 2013, second days after the Ya'an earthquake, 1 million of them donated materials to the disaster area, calling on more entrepreneurs to make charitable donations to help the people in the disaster area.

In 2014, the series of activities of Mai road China started formally, and the outdoor team went through Xinjiang, Tibet, Yunnan, Guangxi and other places.

This year, Mai road first set up a mountaineering team in Xiamen, with a total of 8 members, including Xiamen mountaineering man Meko and Liu Jinyong.

Meko was a tour leader of an outdoor Alpine Club. He said, as an outdoor brand itself, the establishment of a mountaineering team is not an easy task.

Mountaineering teams need daily training, daily management and logistics. Every job is quite troublesome.

Many outdoor brands are sponsored by the provision of outdoor equipment, so that some of the existing professional outdoor team.

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This is the most widely known and accepted method for the brand.

Paul Lin also said that Mai Tao hopes that outdoor fun is not only a professional outdoor enthusiast to have, but belongs to everyone who does not want to shut himself in the cage.

The purpose of our support for mountaineering teams and outdoor enthusiasts is to hope that everyone who thinks has the courage to act.