Jay Chou Tide Brand Phantaci Wants To Launch Fast Store In Shanghai
Since its debut in 2000, Jay Chou's influence in the mainland has been immense.
Last year, he opened a restaurant in Beijing Chaoyang Joy City, "Zhou Xia Xia Chinese cuisine", business is hot, and also proved its own brand in the mainland market.
The tide brand PHANTACi was founded in 2006, not only selling fashion clothes, but also the only TIER0ACCOUNT shop in Taiwan.
Jay Chou and his friends
Ric
PHANTACi, a joint venture, is one of the most important shops in Taipei.
The brand is going to enter the mainland market and will go ahead.
Shanghai
The Huaihai business circle has a 90 day flash shop.
The concept of "PHANTACi" was put forward by Jay Chou.
Fantasy
"And" Phantom "echoed their famous album," Fantasi ".
The design of PHANTACi comes from everyday life. It pforms Jay Chou's interesting ideas into practical products. The style is mainly sports and street, but not too loud.
Since its establishment, PHANTACi has successfully held a number of NIKE publications, and is committed to promoting joint cooperation between local brands and artists at home and abroad. It has also planned the "ICan 'tBrake" of Taiwan's only FixedGear event.
Jay Chou's Chao PHANTACi, the first flash store in China, will be officially unveiled on September 4th. The venue will be located in Huaihai business district, Shanghai, and will last only 90 days.
For the formal entry into the mall, the form of "flash store" can help the brand quickly understand the local market and the future development trend, and many fans of Jay Chou can also have a chance to see it first without going to Taiwan or Hongkong.
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